# Occupation profile — marketing consultant

- **ESCO URI:** http://data.europa.eu/esco/occupation/4791e217-d607-40d5-9f84-df1d0a071cbc
- **ESCO code:** 2431.10
- **ISCO-08 group:** 2431 — Advertising and marketing professionals
- **O*NET-SOC:** 13-1161.01 — Search Marketing Strategists (match: closeMatch)

## Description (ESCO)

Marketing consultants advise companies in the development of marketing strategies for specific purposes. They can advise and develop strategies for the entry of a brand in the market, for the re-launch of a product, for the introduction of a new product, or for the positioning of a commercial image. They perform previous studies of the position of the company and perception of customers in order to define the marketing approach.

## Definition

nan

## Alternative labels

- air transport marketer
- marketing adviser
- marketing analyst
- marketing advisor
- marketing specialist
- sales and marketing consultant
- digital marketing strategist
- marketing campaign planner
- strategic marketing consultant