skillfactor-pipeline/data/gated/brand-manager.jsonl

{"job_id": "op5V5UubHjd8r3LEAAAAAA==", "relevant": true, "stage": "llm", "reason": "The job ad explicitly seeks a \"Brand Manager\" and the description details responsibilities directly aligned with brand strategy, positioning, and management - matching the ESCO definition. The focus on Amazon is a *context* of where this brand management happens, not a different role.", "title": "Amazon Brand Manager"}
{"job_id": "QKxUvIsIN-801lfQAAAAAA==", "relevant": false, "stage": "blocklist", "reason": "role family: designer", "title": "Senior Manager, Global Brand Marketing, The Luxury Collection"}
{"job_id": "4n0eiS1-_q3jAPGaAAAAAA==", "relevant": true, "stage": "llm", "reason": "The job ad title includes \"Brand Marketing\" and the description mentions serving as a Senior Director of Brand Marketing which aligns directly with the target occupation (brand manager) and its synonyms.", "title": "Sr. Director of Brand Marketing"}
{"job_id": "4EMudd7RLoFjbn81AAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad title is \"Marketing Director\", which is a different role than \"brand manager\". While brand management falls *within* marketing, a director role has broader responsibilities beyond just branding. The opening focuses on overall company values and doesn't emphasize the specific duties of a b", "title": "Marketing Director, Brand and Creative"}
{"job_id": "QBEx2Eyx-2iz7sgyAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a 'Brand Experience Manager', which focuses on *how* a brand is presented (the experience), not the core analytical and planning functions of a Brand Manager as defined by ESCO. While related to branding, it's a distinct role within marketing/customer experience, not the target occ", "title": "Global Brand Experience Manager"}
{"job_id": "hpDez5JzUiozY7cZAAAAAA==", "relevant": true, "stage": "llm", "reason": "The job ad title is \"DIRECT BRAND MANAGER\" which is a direct synonym of \"brand manager\". The opening text further confirms this by describing responsibilities related to brand positioning and management within a beauty supply company.", "title": "DIRECT BRAND MANAGER"}
{"job_id": "AUIWetKFycgpa1byAAAAAA==", "relevant": true, "stage": "llm", "reason": "The job ad explicitly seeks a 'Brand Manager' (Senior Extended Stay Brand Manager) and the description details responsibilities directly aligned with brand strategy execution and optimization - core functions of a brand manager as defined by ESCO.", "title": "Senior Extended Stay Brand Manager"}
{"job_id": "6CFzclHgysFq9b3mAAAAAA==", "relevant": true, "stage": "llm", "reason": "The job ad title includes 'Brand Manager' and the description focuses on brand positioning, marketing campaigns, and building a brand's presence - all core responsibilities of a Brand Manager as defined by ESCO.", "title": "Marketing and Brand Manager"}
{"job_id": "pkW0y0OWz14k2vtLAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad focuses on 'Marketing Planning & Operations', which is a broader marketing function rather than specifically brand management. While branding is mentioned as part of the team's work, the primary focus appears to be on overall marketing planning and execution, not analyzing and planning br", "title": "Senior Manager, Marketing Planning & Operations"}
{"job_id": "V5EfcE831jL2Xeu8AAAAAA==", "relevant": true, "stage": "llm", "reason": "The job ad title 'Associate Brand Marketing' and the description focusing on brand portfolios (DiGiorno, Toll House, Coffee mate) directly align with the ESCO definition of a brand manager - analyzing and planning how a brand is positioned in the market. The term 'Brand Marketing' is a synonym for '", "title": "Associate Brand Marketing"}
{"job_id": "f7gNu3wenwJvWyTwAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad focuses on *retail* marketing strategy and execution within specific accounts (Fleet Feet). While it mentions 'brand' results, the primary focus is on retail channel management, not overall brand positioning or planning as defined by the ESCO definition of a Brand Manager. The role would ", "title": "Retail Marketing Manager, SRA"}
{"job_id": "s9Aj9-aJEgjejRlVAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad focuses on social media community management and content creation for Reddit, which falls under a broader marketing role but is not brand management itself. While brand presence *on* Reddit might be a component of a brand manager's work, this position is focused on execution within that c", "title": "Marketing Creative Marketing Manager"}
{"job_id": "gWqvztzc72UvF81VAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad title is 'Regional Marketing Manager', which while related to brand management, is a broader marketing role. The opening focuses on design firm culture and project delivery, not brand strategy or positioning - the core of a Brand Manager's responsibilities. It describes general marketing ", "title": "Regional Marketing Manager"}
{"job_id": "KUnpU_5cwFmeLsuSAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad focuses on *media* strategy and execution of *paid media campaigns*. While brand management utilizes marketing channels (which may include paid media), this role is fundamentally about managing advertising spend and performance - a core function of media buying/planning, not brand positio", "title": "Media Manager, Reputation Marketing & Insights"}
{"job_id": "T6DrwORVnRqEcdcOAAAAAA==", "relevant": true, "stage": "llm", "reason": "The job ad explicitly seeks a 'Brand (Product) Manager', which is a direct synonym of 'brand manager' as defined in ESCO. The seniority level ('II') does not affect relevance.", "title": "Sr. Brand (Product) Manager"}
{"job_id": "ysn6EJ1R5EDEl33MAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a Product Design Director, which is a design role focused on product development. While brand management may *use* design as part of its overall strategy, this role does not involve analyzing and planning brand positioning - the core function of a Brand Manager. The title and openi", "title": "Product Design Director (Individual Contributor),  Customer Acquisitions and Management"}
{"job_id": "MePlz03yseK_sVhfAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a 'Marketing Manager' focused on a specific segment ('Prospect Segment'). While brand management *is* marketing, this role doesn't inherently involve the core ESCO definition of analyzing and planning brand positioning. It focuses on acquisition marketing which is broader than bran", "title": "Marketing Manager, Prospect Segment"}
{"job_id": "nFnWpMpOC95FseHtAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad focuses on *customer* and *lifecycle* marketing, which is a distinct specialization within marketing but not brand management itself. While both roles fall under the broader 'marketing' umbrella, this position doesn't center around building and positioning brands – it centers around custo", "title": "Customer and Lifecycle Marketing Manager - CoStar"}
{"job_id": "diCmbsIXtqaJABy1AAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a Marketing Manager - Marketing & Communications role. While brand management falls *within* marketing, this is a general marketing role and doesn't focus specifically on brand positioning or analysis as defined in the ESCO definition. The opening focuses on non-profit work and com", "title": "Marketing Manager - Marketing & Communications"}
{"job_id": "It5Yzavw_bY2HaXlAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a Marketing and Communications Lead, which while related to brand management, is not the same role. The opening describes the company's business and doesn't focus on brand strategy or positioning - core functions of a Brand Manager.", "title": "Marketing and Communications Lead"}
{"job_id": "JANtT5yusfFCFZJkAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a Marketing & Content Coordinator, which focuses on content creation and coordination within marketing efforts. While related to brand management, it's a distinct role that doesn't involve the core responsibilities of analyzing and planning brand positioning as defined by the ESCO ", "title": "Marketing & Content Coordinator"}
{"job_id": "O7UD8_ML2m3oxozTAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad title is 'Marketing Director', which is a different role than 'brand manager'. While the opening mentions brand management as something the director *starts* with, the primary function of the role is broader marketing oversight and in-store campaigns. The person hired would introduce them", "title": "Marketing Director"}
{"job_id": "Tp8Mjy4Ba2Dv9x2XAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad focuses on general marketing leadership and initiative prioritization, rather than specifically analyzing and planning brand positioning as defined by the ESCO definition of a Brand Manager. While it's within the broader marketing field, the description doesn't center around *brand* manag", "title": "Specialist Manager, Marketing"}
{"job_id": "JWWJTR-h0fHim-OiAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a 'Product Marketing Manager', which while related to brand management, is a distinct role focused on *product* go-to-market strategy rather than overall *brand* positioning and analysis as defined in the ESCO definition. The focus is heavily on product messaging and sales enableme", "title": "Principal Product Marketing Mgr - Tech, AWS Healthcare and Life Sciences Industry Marketing"}
{"job_id": "RE6krGOz3boPTaenAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad focuses on 'Audience Development & Marketing' within an exposition/event services context. While marketing is mentioned, the core function revolves around growing event attendance and related marketing activities - not brand strategy or positioning which defines a Brand Manager role. The ", "title": "Sr. Manager, Audience Development & Marketing"}
{"job_id": "PXPDjD06vBUlWf1iAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad focuses on lifestyle & events marketing within personal growth/education. While branding is *part* of marketing, this role isn't about analyzing and planning brand positioning - it's about executing marketing activities (events, potentially content) to promote existing offerings. The open", "title": "Lifestyle & Events Marketing"}
{"job_id": "GWJYcXC0QDqFp5DsAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a Director of Marketing & Partnerships, which focuses on broader marketing leadership and business development rather than specifically analyzing and planning brand positioning as defined by the ESCO definition of a Brand Manager.", "title": "Director, Marketing & Partnerships (B2B)"}
{"job_id": "Mk9M3YpoqP_M9A0jAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a *Product* Marketing Manager, which is distinct from a Brand Manager. While both roles fall under marketing, they have different focuses. Product Marketing Managers focus on bringing products to market and their success, while Brand Managers focus on the overall image and position", "title": "Sr. Product Marketing Manager, Tech, AWS Marketing, Amazon"}
{"job_id": "3BNG1VUT6vvhGgDlAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a 'Senior Director of Policy Marketing', which focuses on government relations and policy influence. While it involves marketing, it's not brand management as defined by analyzing and planning brand positioning in the market. The core function is public policy advocacy, not buildin", "title": "Senior Director, Policy Marketing"}
{"job_id": "gJYM3-2Avf4dF5OHAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a 'Manager of Digital Content', which focuses on content execution and digital channel management. While brand visibility is mentioned, the core function isn't analyzing and planning brand positioning – the defining characteristic of a Brand Manager as per the ESCO definition. This", "title": "Manager of Digital Content (Remote)"}
{"job_id": "c8tLWBqG_fX4hqIbAAAAAA==", "relevant": false, "stage": "blocklist", "reason": "role family: marketing", "title": "Social Media Marketing Manager"}
{"job_id": "3UVa1KEtyv8-ae4xAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for an Event Marketing Manager, which focuses on event planning and promotion. While marketing is involved, it's a distinct role from a Brand Manager who analyzes and plans brand positioning. The core function isn't about building or managing a brand itself.", "title": "Event Marketing Manager"}
{"job_id": "NAJIUjcxWLB0BsReAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a Digital Marketing Manager focused on web development and content management within AWS's government communications team. While marketing is mentioned, the core responsibilities revolve around digital channels (web pages, campaigns) and technical skills (building, analytics). This", "title": "Digital Marketing Manager, Web, Amazon Web Services, Global Government"}
{"job_id": "mUwtRWvA7CsszotOAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a 'Senior Marketing Manager' which, while related to brand management, is not the target occupation itself. The description focuses on broader marketing responsibilities and sales enablement rather than specifically analyzing and planning brand positioning.", "title": "Senior Marketing Manager Industrial Microbiology"}
{"job_id": "chIQdMJ8HJYfjrohAAAAAA==", "relevant": true, "stage": "llm", "reason": "The job ad explicitly seeks a \"Marketing Manager\" which is listed as a synonym for brand manager in the provided definitions (marketing manager (brand development), brand marketing manager). The description focuses on strategic planning and campaign development - core functions of a brand manager. W", "title": "Healthcare Marketing Manager job at Kaizo Health in Landover, MD, Fort Washington, MD, Rockville, MD, Fairfax, VA"}
{"job_id": "sP5B0zQB0_CdNcgNAAAAAA==", "relevant": false, "stage": "blocklist", "reason": "role family: management", "title": "Senior Data Product Manager"}
{"job_id": "P4FsSyeJJ9X3BdBfAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad focuses on retention strategy within eCommerce growth, which falls under marketing but isn't specifically brand management. While brand managers *might* be involved in retention, this role is a broader marketing/growth position and the person hired would likely identify as a Retention Str", "title": "Retention Strategist - DTC eCommerce (US-Based, Remote) Full-Time"}
{"job_id": "66dUXfajtWCRjfLoAAAAAA==", "relevant": false, "stage": "blocklist", "reason": "role family: sales", "title": "Distributor Sales Manager-Northeast"}
{"job_id": "g0NNggvHAEqKzx80AAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a Product Marketing Manager, which while related to marketing, is distinct from a Brand Manager. The focus on 'product' rather than 'brand' and the description of responsibilities around product positioning and go-to-market strategy indicate this is not a brand management role.", "title": "Sr. Product Marketing Manager - AI & Data Security"}
{"job_id": "6Alif6rvgenGdMdgAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a marketing *manager* focused on a specific practice group within a law firm. While it involves branding, the core function is managing marketing activities *for* attorneys and business development – not analyzing and planning brand positioning in the broader market as defined by t", "title": "Manager, Practice Group Marketing"}
{"job_id": "ZSPbfnW6K_LS1HvxAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a field marketing role focused on direct distribution and lead generation, which falls under sales and grassroots marketing rather than brand strategy and market positioning as defined by the ESCO definition of a Brand Manager.", "title": "Field Marketing Associate"}
{"job_id": "dKyF5BvTrSb3ufNMAAAAAA==", "relevant": true, "stage": "llm", "reason": "The job ad explicitly mentions \"Senior Brand Manager\" which is a direct synonym of the target occupation \"brand manager\". The description details responsibilities aligning with brand strategy and equity - core functions of a brand manager.", "title": "Senior Manager, Brand Marketing"}
{"job_id": "y_d0eCUaieqZD0VyAAAAAA==", "relevant": false, "stage": "blocklist", "reason": "role family: marketing", "title": "Coordinator, Social Media Community Engagement"}
{"job_id": "7HyS7Tif0ApnJvsoAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad title is 'Assistant Marketing Manager' and focuses on general marketing responsibilities. While it mentions brand awareness as a goal within broader marketing strategies, the primary function isn't specifically brand management itself. The role could be filled by someone who doesn't ident", "title": "Assistant Marketing Manager"}
{"job_id": "gt7dcxspgY1dlLVZAAAAAA==", "relevant": true, "stage": "llm", "reason": "The job ad explicitly seeks a 'Brand Manager' (Senior Extended Stay Brand Manager) and the description details responsibilities directly aligned with brand strategy execution and optimization - core functions of a brand manager as defined by ESCO.", "title": "Senior Extended Stay Brand Manager"}
{"job_id": "vCe0YIlyMGTRl5FHAAAAAA==", "relevant": true, "stage": "llm", "reason": "The job ad explicitly seeks a 'Senior Brand Manager' which is a direct synonym of the target occupation ('brand manager'). The description details responsibilities aligning with brand strategy and execution, confirming relevance.", "title": "Senior Brand Manager, Extended Stay & Growth"}
{"job_id": "2f4xU_ZDuDp1Lf3rAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a 'Marketing Manager' role specifically focused on 'Non Personal Promotion'. While brand management *is* a part of marketing, this position focuses on a specific marketing tactic (non-personal promotion) and doesn't encompass the broader responsibilities of a Brand Manager as defin", "title": "Senior Marketing Manager - Non Personal Promotion/Imunno-Oncology"}
{"job_id": "e9pqwkvR5yhQZEcwAAAAAA==", "relevant": true, "stage": "llm", "reason": "The job ad explicitly seeks a 'Brand Director' which is a senior role within brand management. The description details responsibilities directly aligned with ESCO definition of Brand Managers - developing brand strategy and identity, ensuring brand integrity. While 'Director' indicates higher senior", "title": "Senior Brand Director - Global Identity & Strategy (Hybrid)"}
{"job_id": "ROriPCndKv-5Nc_mAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a role within a law firm (McDermott Will & Schulte) and focuses on business professionals supporting lawyers. While 'Brand Management Specialist' appears in the title, the opening paragraph describes the firm and its culture, not brand management responsibilities. There is no indic", "title": "Brand Management Specialist"}
{"job_id": "IS41NlRQIkDpXenfAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad focuses on *partnerships* within marketing, but the core role is partnership management and execution - not brand strategy or positioning which defines a Brand Manager. While it involves 'brand activation', this is an activity *done by* a brand manager, not the occupation itself. The titl", "title": "FLEX Senior Manager, Music Partnerships"}
{"job_id": "h84xS0hUJRpNs7IRAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad focuses on B2G (business-to-government) marketing, which is a *segment* of marketing, not brand management itself. While a brand manager might *contribute* to B2G initiatives, this role is primarily about the channel/customer segment rather than building and managing brands. The core resp", "title": "B2G Senior Marketing Manager"}
{"job_id": "4YNzjzdewgOjned1AAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad focuses on broader marketing strategy and public relations, rather than specifically analyzing and planning brand positioning as defined by the ESCO definition of a Brand Manager. While branding is *mentioned*, it's within a wider scope of marketing activities. The primary focus isn't on ", "title": "Sr Marketing Manager"}
{"job_id": "jRGQBho9la5N7yMYAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad title is 'Marketing Manager', which is a broader role than 'brand manager'. While brand management falls *within* marketing, this advertisement doesn't specify that it's focused on brand development or strategy. The opening focuses on benefits and general company information, offering no ", "title": "Marketing Manager"}
{"job_id": "a-J2OPn2IJe5w8yLAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a 'Creative Strategist', which focuses on creative output and direct response advertising. While brand management involves marketing strategy, this role centers on *creative* strategy specifically for eCommerce, not the overall positioning of a brand in the market as defined by the", "title": "Creative Strategist - eCommerce (Mid to Senior)"}
{"job_id": "GkBoVX4uVVwN4ydCAAAAAA==", "relevant": true, "stage": "llm", "reason": "The job ad title is \"DIRECT BRAND MANAGER\" which is a direct synonym of \"brand manager\". The opening text further confirms this by describing responsibilities related to brand positioning and management within a beauty supply company.", "title": "DIRECT BRAND MANAGER"}
{"job_id": "l20DIgBDZ0lgANRVAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a 'Brand Director', which while related to brand management, represents a higher level of seniority and strategic leadership than the target occupation of 'brand manager'. A Brand Director typically *oversees* multiple brand managers and their activities. The opening focuses on com", "title": "Brand Director"}
{"job_id": "DC1Qsv3cBesDwjkcAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad title is 'Senior Marketing Manager', which while related to brand management, is a broader marketing role. The opening focuses on company culture and values, not specific brand strategy or positioning analysis as defined in the ESCO definition. It does not indicate that the person hired w", "title": "Senior Marketing Manager"}
{"job_id": "HeuSac_xCkEUr5ADAAAAAA==", "relevant": true, "stage": "llm", "reason": "The job ad title includes \"Brand Marketing Lead\" which is a direct synonym of brand manager. The opening describes responsibilities directly related to brand consistency and marketing coordination, aligning with the ESCO definition.", "title": "Senior Brand Marketing Lead: Cross‑functional Growth"}
{"job_id": "X27ShWG_Xl7MKGqTAAAAAA==", "relevant": false, "stage": "blocklist", "reason": "role family: recruiter", "title": "Director, Product Management - Technical, Talent Acquisition Products"}
{"job_id": "KLKRcwnJoJs0E2VGAAAAAA==", "relevant": false, "stage": "llm", "reason": "The job ad is for a Director of Marketing *Production*, which focuses on the execution/delivery of marketing materials. This is distinct from brand management, which centers on strategy and positioning. While marketing related, it's not the target occupation.", "title": "Director of Marketing Production"}