# Market evidence report — advertising-assistant

Source: **69 real job ads** (JSearch API, countries: us 69), extracted into the MSSQL evidence store; as of 2026-07-08.
This report contains extracted, aggregated facts only — no ad text is
reproduced (copyright / platform terms).

## Seniority distribution

| Seniority | Ads | Share |
|---|---|---|
| junior | 43 | 62 % |
| mid | 20 | 29 % |
| n/a | 4 | 6 % |
| senior | 1 | 1 % |
| lead | 1 | 1 % |

## Tools — full market ranking

| # | Item | Ads | Share |
|---|---|---|---|
| 1 | Microsoft Office | 16 | 23 % |
| 2 | Microsoft Excel | 13 | 19 % |
| 3 | Canva | 9 | 13 % |
| 4 | Microsoft PowerPoint | 9 | 13 % |
| 5 | Microsoft Word | 8 | 12 % |
| 6 | Adobe InDesign | 7 | 10 % |
| 7 | HubSpot | 7 | 10 % |
| 8 | Adobe Photoshop | 5 | 7 % |
| 9 | Facebook | 5 | 7 % |
| 10 | Instagram | 5 | 7 % |
| 11 | LinkedIn / LinkedIn Recruiter | 4 | 6 % |
| 12 | Salesforce | 4 | 6 % |
| 13 | WordPress | 4 | 6 % |
| 14 | Adobe Creative Suite | 3 | 4 % |
| 15 | Adobe Illustrator | 3 | 4 % |
| 16 | Google Ads | 3 | 4 % |
| 17 | Microsoft Outlook | 3 | 4 % |

## Hard skills — full market ranking

| # | Item | Ads | Share |
|---|---|---|---|
| 1 | content creation | 19 | 28 % |
| 2 | market research | 16 | 23 % |
| 3 | data analysis | 12 | 17 % |
| 4 | lead generation | 11 | 16 % |
| 5 | email marketing | 7 | 10 % |
| 6 | social media management | 7 | 10 % |
| 7 | digital marketing | 6 | 9 % |
| 8 | event coordination | 6 | 9 % |
| 9 | marketing | 6 | 9 % |
| 10 | project management | 6 | 9 % |
| 11 | sales support | 6 | 9 % |
| 12 | customer engagement | 5 | 7 % |
| 13 | event planning | 5 | 7 % |
| 14 | graphic design | 5 | 7 % |
| 15 | marketing campaign development | 5 | 7 % |
| 16 | brand promotion | 4 | 6 % |
| 17 | campaign execution | 4 | 6 % |
| 18 | customer acquisition | 4 | 6 % |
| 19 | customer communication | 4 | 6 % |
| 20 | marketing campaign execution | 4 | 6 % |
| 21 | advertising | 3 | 4 % |
| 22 | campaign management | 3 | 4 % |
| 23 | customer relationship management | 3 | 4 % |
| 24 | marketing strategy development | 3 | 4 % |

## Methods — full market ranking

| # | Item | Ads | Share |
|---|---|---|---|

## Responsibilities — full market ranking

| # | Item | Ads | Share |
|---|---|---|---|
| 1 | campaign execution | 10 | 14 % |
| 2 | event support | 5 | 7 % |
| 3 | performance tracking | 5 | 7 % |
| 4 | content creation | 4 | 6 % |
| 5 | customer interaction | 4 | 6 % |
| 6 | social media management | 4 | 6 % |
| 7 | vendor communication | 4 | 6 % |
| 8 | brand representation | 3 | 4 % |
| 9 | campaign assistance | 3 | 4 % |
| 10 | campaign support | 3 | 4 % |
| 11 | client product representation | 3 | 4 % |
| 12 | customer connection building | 3 | 4 % |
| 13 | event coordination | 3 | 4 % |
| 14 | marketing campaign assistance | 3 | 4 % |
| 15 | new customer onboarding | 3 | 4 % |
| 16 | team meeting participation | 3 | 4 % |
| 17 | website updates | 3 | 4 % |

## Job title variants in the market

| Title | Ads |
|---|---|
| Marketing Coordinator | 4 |
| Entry Level Marketing | 3 |
| Marketing Assistant | 3 |
| Entry Level Marketing Assistant | 2 |
| Fall Youth Soccer Marketing Paid Internship | 2 |
| Media Assistant | 2 |
| Product Marketing Assistant | 2 |
| Administrative Assistant - Specialty Leasing/Marketing | 1 |
| Administrative Support and Marketing Coordinator | 1 |
| Assistant Director, Marketing & Business Development | 1 |
| Communications / Digital Account Assistant | 1 |
| Digital Marketing Coordinator - Hybrid & Analytics | 1 |
| Digital Marketing Designer Intern/Entry Level | 1 |
| Direct Response Media Buyer | 1 |
| Entry Level Marketing Trainee | 1 |
| Entry-Level Marketing & Leadership Trainee | 1 |
| Entry-Level Marketing Associate | Full-Time | Paid Training | 1 |
| Entry-Level Marketing Trainee at Visionary Insights Bowie, MD | 1 |
| Executive Assistant, Marketing & Communications | 1 |
| Field Marketing Associate | 1 |
| Field Marketing Intern | 1 |
| Junior Marketing Analyst | 1 |
| Junior Marketing Assistant: Campaigns & Events Champion | 1 |
| Junior Marketing Coordinator | 1 |
| KAP 2026-2027 - Marketing Coordinator - Cato Institute | 1 |

Methodology: entities extracted per ad ({hard_skills, tools, methods, responsibilities, seniority}), normalized, counted as DISTINCT ads per entity; report threshold ≥ 3 ads. Headline sections in skills.md/tools.md use the stricter ≥ 20 % threshold.