# Competences — banking products manager

Source: ESCO v1.2.1 occupation-skill relations (http://data.europa.eu/esco/occupation/c530b0ee-46f8-40fb-818c-d9b44b891cb9).

## Essential

- **advise on financial matters** (skill/competence)
- **analyse financial performance of a company** (skill/competence)
- **analyse market financial trends** (skill/competence)
- **coordinate marketing plan actions** (skill/competence)
- **core banking software** (knowledge)
- **corporate social responsibility** (knowledge)
- **create a financial plan** (skill/competence)
- **define measurable marketing objectives** (skill/competence)
- **develop product design** (skill/competence)
- **develop product policies** (skill/competence)
- **draw conclusions from market research results** (skill/competence)
- **economics** (knowledge)
- **enforce financial policies** (skill/competence)
- **financial analysis** (knowledge)
- **financial management** (knowledge)
- **financial products** (knowledge)
- **financial statements** (knowledge)
- **follow company standards** (skill/competence)
- **liaise with managers** (skill/competence)
- **market research** (knowledge)
- **marketing management** (knowledge)
- **marketing principles** (knowledge)
- **perform market research** (skill/competence)
- **plan product management** (skill/competence)
- **prepare market research reports** (skill/competence)
- **sales strategies** (knowledge)
- **strive for company growth** (skill/competence)
- **trading software** (knowledge)

## Optional

- advise on communication strategies (skill/competence)
- advise on investment (skill/competence)
- analyse business plans (skill/competence)
- analyse financial risk (skill/competence)
- banking activities (knowledge)
- carry out strategic research (skill/competence)
- communicate with banking professionals (skill/competence)
- cost management (knowledge)
- electronic business (knowledge)
- ensure finished product meet requirements (skill/competence)
- financial markets (knowledge)
- make strategic business decisions (skill/competence)
- operate financial instruments (skill/competence)
- plan health and safety procedures (skill/competence)
- securities (knowledge)
- statistics (knowledge)
- survey techniques (knowledge)

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## Market evidence (job-ad analysis, 61 ads, as of 2026-07-09)

Share of analyzed job ads mentioning the item (threshold ≥ 20 %). Source: JSearch/Adzuna APIs.

### Hard skills

- data analysis — **38 %**
- product management — **30 %**
- product strategy — **21 %**
- risk management — **20 %**

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