# Occupation profile — promotion manager - **ESCO URI:** http://data.europa.eu/esco/occupation/d954fd71-0e2f-4cf9-85f0-c040fa6cbda9 - **ESCO code:** 1221.3.3 - **ISCO-08 group:** 1221 — Sales and marketing managers - **O*NET-SOC:** 11-2011.00 — Advertising and Promotions Managers (match: exactMatch) ## Description (ESCO) Promotion managers plan and implement promotional programs in the point-of-sale of products. They coordinate all efforts from personnel, below-the-line (BTL) advertising material, and conventional advertising efforts in order to raise awareness of a specific promotion. ## Definition nan ## Alternative labels - promotions manager - marketing and promotion manager - promotions coordinator - promotion coordinator - promotion director - advertising and promotion manager - promotions director - sales promotion manager