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Snapshot before the quality program (relevance gates, tiered mapping, QA linter). v1 is the immutable before/after reference; evidence crawl was at ~175/3039 occupations when tagged. Co-Authored-By: Claude Fable 5 <noreply@anthropic.com> Claude-Session: https://claude.ai/code/session_01PDKeXvpT6tENSvyQGLV1Uq
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1.9 KiB
name, description
| name | description |
|---|---|
| employer-branding-manager | Occupational skill for the role 'employer branding manager' (also: branding manager, corporate communications manager). Use when the user asks for typical employer branding manager work such as: typical employer branding manager responsibilities |
Employer Branding Manager
Employer branding managers collaborate with marketing experts to promote an employer's image through communication formats such as print and social media. Manage an online marketing program to promote job openings and career opportunities at the company.
Core workflow
How to use this skill
- Read references/profile.md for the occupation profile and scope.
- Consult references/tasks.md for the full task and activity inventory.
- Check references/skills.md for essential vs. optional competences.
- Check references/tools.md for the software commonly used in this role.
- See references/ai-skills.md — matched external AI agent skills (per-source attribution).
Key competences (essential)
- apply social media marketing
- brand marketing techniques
- define brand identity
- develop media strategy
- digital marketing techniques
- marketing department processes
- plan digital marketing
- plan marketing strategy
- plan social media marketing campaigns
- promote company
- set brand positioning
- social media management
- social media marketing techniques
Hot technologies
- Adobe Acrobat
- Adobe After Effects
- Adobe Creative Cloud software
- Adobe Illustrator
- Adobe InDesign
- Adobe Photoshop
- Amazon Redshift
- Apache Hadoop
- Apache Hive
- Apple macOS
Sources: ESCO v1.2.1 (http://data.europa.eu/esco/occupation/133ab775-f08d-4bc7-8629-89d286180f4e), ONET 30.3 (13-1161.00, manual nearest match). See manifest.json for licensing/attribution.*