79 lines
4.6 KiB
Markdown
79 lines
4.6 KiB
Markdown
# Tools & technology — advertising manager
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Source: O*NET 30.3 'Software Skills' for 11-2011.00.
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| Software | Category | Hot technology |
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| Google Analytics | Analytical or scientific software | yes |
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| Tableau | Business intelligence and data analysis software | yes |
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| Salesforce software | Customer relationship management CRM software | yes |
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| Microsoft SQL Server | Data base management system software | yes |
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| Microsoft Access | Data base user interface and query software | yes |
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| Adobe InDesign | Desktop publishing software | yes |
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| Adobe Acrobat | Document management software | yes |
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| Microsoft SharePoint | Document management software | yes |
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| Microsoft Outlook | Electronic mail software | yes |
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| Extensible markup language XML | Enterprise application integration software | yes |
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| SAP software | Enterprise resource planning ERP software | yes |
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| Adobe Creative Cloud software | Graphics or photo imaging software | yes |
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| Adobe Illustrator | Graphics or photo imaging software | yes |
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| Adobe Photoshop | Graphics or photo imaging software | yes |
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| Microsoft Office software | Office suite software | yes |
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| Microsoft Windows | Operating system software | yes |
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| Microsoft PowerPoint | Presentation software | yes |
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| Microsoft Project | Project management software | yes |
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| HubSpot software | Sales and marketing software | yes |
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| Marketo Marketing Automation | Sales and marketing software | yes |
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| Microsoft Excel | Spreadsheet software | yes |
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| Adobe After Effects | Video creation and editing software | yes |
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| Facebook | Web page creation and editing software | yes |
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| WordPress | Web page creation and editing software | yes |
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| Hypertext markup language HTML | Web platform development software | yes |
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| JavaScript | Web platform development software | yes |
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| Microsoft Word | Word processing software | yes |
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| Business analysis software | Analytical or scientific software | |
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| Data visualization software | Analytical or scientific software | |
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| Relex Weibull | Analytical or scientific software | |
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| WebTrends Analytics | Analytical or scientific software | |
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| Actuate BIRT | Business intelligence and data analysis software | |
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| Google DoubleClick | Business intelligence and data analysis software | |
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| Scheduling software | Calendar and scheduling software | |
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| Constant Contact | Customer relationship management CRM software | |
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| MarketSharp | Customer relationship management CRM software | |
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| Oracle Eloqua | Customer relationship management CRM software | |
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| AdRelevance | Data base reporting software | |
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| Database software | Data base user interface and query software | |
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| Microsoft Dynamics Marketing | Data base user interface and query software | |
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| PaloAlto Advertising Plan Pro | Data base user interface and query software | |
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| Structure query language SQL | Data base user interface and query software | |
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| Adobe PageMaker | Desktop publishing software | |
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| Microsoft Publisher | Desktop publishing software | |
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| Quark enterprise publishing software | Desktop publishing software | |
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| Adobe Acrobat Reader | Document management software | |
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| Data warehousing software | Document management software | |
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| Email software | Electronic mail software | |
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| IBM Lotus Notes | Electronic mail software | |
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| MailChimp | Electronic mail software | |
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| Hootsuite | Enterprise application integration software | |
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| Brainworks | Enterprise resource planning ERP software | |
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| Microsoft Dynamics | Enterprise resource planning ERP software | |
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| Pinterest | Information retrieval or search software | |
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| Twitter | Instant messaging software | |
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| Web browser software | Internet browser software | |
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| Inventory tracking software | Inventory management software | |
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| Experience in Software Webplanner | Project management software | |
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| Google Ads | Sales and marketing software | |
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| Webtrends software | Sales and marketing software | |
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| Adobe Premiere Pro | Video creation and editing software | |
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| Apple Final Cut Pro | Video creation and editing software | |
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| Apple iMovie | Video creation and editing software | |
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| Avid Media Composer | Video creation and editing software | |
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| Vimeo | Video creation and editing software | |
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| YouTube | Video creation and editing software | |
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| Adobe Dreamweaver | Web page creation and editing software | |
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| Adobe Experience Manager (AEM) | Web page creation and editing software | |
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| Instagram | Web page creation and editing software | |
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| LinkedIn | Web page creation and editing software | |
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| Social media software | Web page creation and editing software | |
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| Drupal | Web platform development software | |
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