69 lines
2.3 KiB
Markdown
69 lines
2.3 KiB
Markdown
---
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name: product-manager
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description: "Occupational skill for the role 'product manager' (also: product marketing manager, research and development manager, sports product engineer, product development manager, product developer). Use when the user asks for typical product manager work such as: typical product manager responsibilities"
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---
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# Product Manager
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Product managers are responsible for managing the lifecycle of a product. They research and develop new products in addition to managing existing ones through market research and strategic planning. Product managers perform marketing and planning activities to increase profits.
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## Core workflow
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## How to use this skill
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- Read [references/profile.md](references/profile.md) for the occupation profile and scope.
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- Consult [references/tasks.md](references/tasks.md) for the full task and activity inventory.
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- Check [references/skills.md](references/skills.md) for essential vs. optional competences.
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- Check [references/tools.md](references/tools.md) for the software commonly used in this role.
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- See [references/ai-skills.md](references/ai-skills.md) — matched external AI agent skills (per-source attribution).
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## Key competences (essential)
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- analyse consumer buying trends
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- analyse economic trends
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- analyse market financial trends
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- combine business technology with user experience
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- define technology strategy
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- design customer experiences
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- design management
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- develop business plans
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- develop communications strategies
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- develop new products
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- develop product design
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- develop promotional tools
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- draw conclusions from market research results
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- execute marketing plan
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- identify market niches
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## Hot technologies
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- Adobe Illustrator
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- Epic Systems
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- Linux
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- Microsoft Excel
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- Microsoft Office software
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- Microsoft PowerPoint
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- Microsoft Project
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- Microsoft SQL Server
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- Microsoft SQL Server Integration Services SSIS
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- Microsoft SQL Server Reporting Services SSRS
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<!-- hot-tech -->
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## Hot technologies
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Top tools from 45 gated job ads (see references/market.md, as of 2026-07-19):
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- Qlikview — 9 %
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- QuickSight — 9 %
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- Tableau — 9 %
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- Cursor — 7 %
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- GitHub Copilot — 7 %
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<!-- hot-tech -->
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---
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*Sources: ESCO v1.2.1 (http://data.europa.eu/esco/occupation/9f508305-80ce-4111-8722-f2c9b4a44890), O*NET 30.3 (11-9041.01, manual nearest match). See manifest.json for licensing/attribution.*
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