2.8 KiB
2.8 KiB
Competences — tourism product manager
Source: ESCO v1.2.1 occupation-skill relations (http://data.europa.eu/esco/occupation/6ce3c372-408b-4c46-86d8-ad6b9255d686).
Essential
- assess an area as a tourism destination (skill/competence)
- build a network of suppliers in tourism (skill/competence)
- build business relationships (skill/competence)
- carry out inventory planning (skill/competence)
- comply with food safety and hygiene (skill/competence)
- create annual marketing budget (skill/competence)
- create new concepts (skill/competence)
- develop tourism destinations (skill/competence)
- develop tourism products (skill/competence)
- develop travel charter programme (skill/competence)
- engage local communities in the management of natural protected areas (skill/competence)
- geographical areas relevant to tourism (knowledge)
- implement marketing strategies (skill/competence)
- implement sales strategies (skill/competence)
- maintain customer service (skill/competence)
- manage conservation of natural and cultural heritage (skill/competence)
- manage contracts (skill/competence)
- manage distribution channels (skill/competence)
- manage distribution of destination promotional materials (skill/competence)
- manage medium term objectives (skill/competence)
- manage production of destination promotional materials (skill/competence)
- market analysis (knowledge)
- measure sustainability of tourism activities (skill/competence)
- monitor contractor performance (skill/competence)
- negotiate supplier arrangements (skill/competence)
- participate in tourism events (skill/competence)
- plan measures to safeguard cultural heritage (skill/competence)
- plan measures to safeguard natural protected areas (skill/competence)
- plan medium to long term objectives (skill/competence)
- produce content for tourism brochures (skill/competence)
- sales strategies (knowledge)
- set up pricing strategies (skill/competence)
- support community-based tourism (skill/competence)
- support local tourism (skill/competence)
- tourism market (knowledge)
- tourist resources of a destination for further development (knowledge)
- use e-tourism platforms (skill/competence)
Optional
- apply foreign languages in tourism (skill/competence)
- augmented reality (knowledge)
- develop inclusive communication material (skill/competence)
- ecotourism (knowledge)
- educate on sustainable tourism (skill/competence)
- improve customer traveling experiences with augmented reality (skill/competence)
- manage yield (skill/competence)
- promote virtual reality travelling experiences (skill/competence)
- self-service technologies in tourism (knowledge)
- utilise cross-selling (skill/competence)
- virtual reality (knowledge)