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Snapshot before the quality program (relevance gates, tiered mapping, QA linter). v1 is the immutable before/after reference; evidence crawl was at ~175/3039 occupations when tagged. Co-Authored-By: Claude Fable 5 <noreply@anthropic.com> Claude-Session: https://claude.ai/code/session_01PDKeXvpT6tENSvyQGLV1Uq
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Occupation profile โ advertising specialist
- ESCO URI: http://data.europa.eu/esco/occupation/e01719f4-d7dd-42fe-b504-93128520f84a
- ESCO code: 2431.3
- ISCO-08 group: 2431 โ Advertising and marketing professionals
- O*NET-SOC: 13-1161.00 โ Market Research Analysts and Marketing Specialists (match: closeMatch)
Description (ESCO)
Advertising specialists provide advice to companies and organisations about the development of their advertising strategies and on advertising-related topics covering a more general strategic approach. They combine knowledge of marketing, budgets, and psychology with a creative mind to develop advertising campaigns. They propose alternatives to clients that promote their organisations, products, or projects.
Definition
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Alternative labels
- advertising account manager
- brand specialist
- advertising consultant
- advertising and promotional specialist
- advertising strategist
- advertising adviser
- strategic marketing specialist
- advertising advisor