feat: licensing-manager skill package v0.1.0

2026-08-14 16:22:52 +02:00
commit 9df6e7b6cc
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--- a/PROVENANCE.md
+++ b/PROVENANCE.md
@@ -0,0 +1,31 @@
+# Data provenance — licensing-manager
+
+Where the content of this skill package comes from, counted by
+content items (tasks, competences, tools, evidence entries, curated
+knowledge). Rendered live by Gitea:
+
+```mermaid
+%%{init: {'theme':'base','themeVariables':{'pie1':'#f9a825','pie2':'#1e88e5','pie3':'#ff355e','pie4':'#d97757','pie5':'#8e24aa','pieOuterStrokeWidth':'0px','pieSectionTextColor':'#fff'}}}%%
+pie showData
+    title Content sources — licensing-manager
+    "ESCO (occupation & competences)" : 30
+    "O*NET (tasks & tools)" : 137
+    "Job boards (market evidence)" : 46
+    "Anthropic official Claude skills" : 8
+    "External AI skill packs (mapped)" : 174
+```
+
+| Source | Items | Share | Files |
+|---|---|---|---|
+| ESCO (occupation & competences) | 30 | 7.6 % | references/profile.md, references/skills.md |
+| O*NET (tasks & tools) | 137 | 34.7 % | references/tasks.md, references/tools.md |
+| Job boards (market evidence) | 46 | 11.6 % | references/market.md (full report) + "Market evidence" headline sections |
+| Wikipedia & AI expert curation | 0 | 0.0 % | glossary, literature, usecases, intake, quality, evals/ |
+| Anthropic official Claude skills | 8 | 2.0 % | references/ai-skills.md, section "anthropics/skills" (official Claude Code skills) |
+| External AI skill packs (mapped) | 174 | 44.1 % | references/ai-skills.md (per-source attribution inside) |
+| Stack Exchange practitioner Q&A (CC-BY-SA) | 0 | 0.0 % | references/practitioner-qa.md (per-entry attribution inside) |
+
+Licensing: O*NET (USDOL/ETA, CC BY 4.0) · ESCO (© European Union) ·
+job-ad evidence via official APIs (JSearch/Adzuna) · Wikipedia content
+paraphrased with source URLs — never copied · external AI skills are
+linked, not copied (Apache-2.0/MIT/source-available, see ai-skills.md).
--- a/SKILL.md
+++ b/SKILL.md
@@ -0,0 +1,53 @@
+---
+name: licensing-manager
+description: "Occupational skill for the role 'licensing manager' (also: assistant international licensing manager, trainee brand licensing manager, senior international licensing manager, graduate brand licensing manager, senior licensing manager, assistant brand licensing manager). Use when the user asks for typical licensing manager work such as: typical licensing manager responsibilities"
+---
+
+# Licensing Manager
+
+Licensing managers oversee licenses and rights of a company regarding use of its products or intellectual property. They ensure that third parties comply with specified agreements and contracts, and negotiate with and maintain relationships between both parties.
+
+## Core workflow
+
+
+## How to use this skill
+
+- Read [references/profile.md](references/profile.md) for the occupation profile and scope.
+- Consult [references/tasks.md](references/tasks.md) for the full task and activity inventory.
+- Check [references/skills.md](references/skills.md) for essential vs. optional competences.
+- Check [references/tools.md](references/tools.md) for the software commonly used in this role.
+- See [references/ai-skills.md](references/ai-skills.md) — matched external AI agent skills (per-source attribution).
+
+## Key competences (essential)
+
+- abide by business ethical code of conducts
+- adhere to organisational guidelines
+- apply company policies
+- apply strategic thinking
+- build business relationships
+- carry out strategic research
+- compare contractors' bids
+- contract law
+- develop licensing agreements
+- ensure compliance with purchasing and contracting regulations
+- establish usage policies
+- financial capability
+- handle financial transactions
+- have computer literacy
+- intellectual property law
+
+## Hot technologies
+
+- Adobe Acrobat
+- Adobe Creative Cloud software
+- Bentley MicroStation
+- Eclipse IDE
+- Facebook
+- Google Analytics
+- Google Docs
+- HubSpot software
+- Hypertext markup language HTML
+- IBM SPSS Statistics
+
+---
+*Sources: ESCO v1.2.1 (http://data.europa.eu/esco/occupation/7a031723-2b2c-4fdd-8ed5-30d67088b8b8), O*NET 30.3 (11-2022.00, manual nearest match). See manifest.json for licensing/attribution.*
--- a/manifest.json
+++ b/manifest.json
@@ -0,0 +1,274 @@
+{
+  "name": "licensing-manager",
+  "title": "licensing manager",
+  "version": "0.1.0",
+  "layer": "core",
+  "language": "en",
+  "generated": "2026-07-07",
+  "ids": {
+    "esco_uri": "http://data.europa.eu/esco/occupation/7a031723-2b2c-4fdd-8ed5-30d67088b8b8",
+    "esco_code": "1221.3.2.1.2",
+    "isco_group": "1221",
+    "onet_soc": "11-2022.00",
+    "crosswalk_match": "manual nearest via ISCO 1221 (Sales Managers)"
+  },
+  "sources": [
+    {
+      "name": "ESCO",
+      "version": "1.2.1",
+      "url": "https://esco.ec.europa.eu/"
+    },
+    {
+      "name": "O*NET",
+      "version": "30.3",
+      "url": "https://www.onetcenter.org/",
+      "license": "CC BY 4.0"
+    }
+  ],
+  "attribution": "This package includes information from the O*NET Database (v30.3) by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), CC BY 4.0. skillfactor is not endorsed by USDOL/ETA. ESCO data (v1.2.1) (c) European Union, used per the ESCO download conditions: https://esco.ec.europa.eu/en/use-esco/download",
+  "counts": {
+    "tasks": 0,
+    "dwas": 0,
+    "skills_essential": 24,
+    "skills_optional": 5,
+    "software": 0
+  },
+  "enrichment_ai_skills": {
+    "generated": "2026-07-14",
+    "method": "deterministic mapping (ISCO prefix + title/competence keywords)",
+    "sources": {
+      "anthropics/skills": {
+        "repo": "https://github.com/anthropics/skills",
+        "commit": "f6656c1",
+        "license": "Apache-2.0; the document skills (docx/pdf/pptx/xlsx) are source-available \u2014 see the LICENSE.txt in the upstream skill folder",
+        "skills": 5
+      },
+      "wshobson/agents": {
+        "repo": "https://github.com/wshobson/agents",
+        "commit": "6fd3247",
+        "license": "MIT (c) Seth Hobson",
+        "skills": 12
+      },
+      "google/skills": {
+        "repo": "https://github.com/google/skills",
+        "commit": "b15f327",
+        "license": "Apache-2.0",
+        "skills": 1
+      },
+      "coreyhaines31/marketingskills": {
+        "repo": "https://github.com/coreyhaines31/marketingskills",
+        "commit": "33218ff",
+        "license": "MIT",
+        "skills": 12
+      },
+      "realkimbarrett/advertising-skills": {
+        "repo": "https://github.com/realkimbarrett/advertising-skills",
+        "commit": "45f4a4a",
+        "license": "no explicit license \u2014 referenced by link only",
+        "skills": 5
+      },
+      "davila7/claude-code-templates": {
+        "repo": "https://github.com/davila7/claude-code-templates",
+        "commit": "fa79251",
+        "license": "MIT",
+        "skills": 3
+      },
+      "brycewang-stanford/Auto-Empirical-Research-Skills": {
+        "repo": "https://github.com/brycewang-stanford/Auto-Empirical-Research-Skills",
+        "commit": "85bf545",
+        "license": "CC-BY-4.0",
+        "skills": 1
+      },
+      "alirezarezvani/claude-skills": {
+        "repo": "https://github.com/alirezarezvani/claude-skills",
+        "commit": "0241f43",
+        "license": "MIT",
+        "skills": 4
+      },
+      "nexscope-ai/eCommerce-Skills": {
+        "repo": "https://github.com/nexscope-ai/eCommerce-Skills",
+        "commit": "56f3288",
+        "license": "MIT",
+        "skills": 3
+      },
+      "a5c-ai/babysitter": {
+        "repo": "https://github.com/a5c-ai/babysitter",
+        "commit": "44a5d58b",
+        "license": "MIT",
+        "skills": 5
+      },
+      "jeremylongshore/claude-code-plugins-plus-skills": {
+        "repo": "https://github.com/jeremylongshore/claude-code-plugins-plus-skills",
+        "commit": "e112938a",
+        "license": "MIT",
+        "skills": 6
+      },
+      "infrasity-labs/dev-gtm-claude-skills": {
+        "repo": "https://github.com/infrasity-labs/dev-gtm-claude-skills",
+        "commit": "02cfefb",
+        "license": "MIT",
+        "skills": 1
+      },
+      "nextlevelbuilder/ui-ux-pro-max-skill": {
+        "repo": "https://github.com/nextlevelbuilder/ui-ux-pro-max-skill",
+        "commit": "fe3f65e",
+        "license": "MIT",
+        "skills": 1
+      },
+      "nowork-studio/NotFair": {
+        "repo": "https://github.com/nowork-studio/NotFair",
+        "commit": "99bda4b",
+        "license": "MIT",
+        "skills": 1
+      },
+      "ferdinandobons/startup-skill": {
+        "repo": "https://github.com/ferdinandobons/startup-skill",
+        "commit": "a5f97c3",
+        "license": "MIT",
+        "skills": 1
+      },
+      "affaan-m/everything-claude-code": {
+        "repo": "https://github.com/affaan-m/everything-claude-code",
+        "commit": "ed38744",
+        "license": "MIT",
+        "skills": 1
+      },
+      "open-gitagent/opengap": {
+        "repo": "https://github.com/open-gitagent/opengap",
+        "commit": "d7a8e2e",
+        "license": "MIT",
+        "skills": 1
+      },
+      "ruvnet/claude-code-flow": {
+        "repo": "https://github.com/ruvnet/claude-code-flow",
+        "commit": "73914bd",
+        "license": "MIT",
+        "skills": 1
+      },
+      "ruvnet/ruflo": {
+        "repo": "https://github.com/ruvnet/ruflo",
+        "commit": "73914bd",
+        "license": "MIT",
+        "skills": 1
+      },
+      "AgriciDaniel/claude-ads": {
+        "repo": "https://github.com/AgriciDaniel/claude-ads",
+        "commit": "669c760",
+        "license": "MIT",
+        "skills": 1
+      },
+      "aaron-he-zhu/aaron-marketing-skills": {
+        "repo": "https://github.com/aaron-he-zhu/aaron-marketing-skills",
+        "commit": "b7b0b9f",
+        "license": "Apache-2.0",
+        "skills": 1
+      },
+      "coreyhaines31/makerskills": {
+        "repo": "https://github.com/coreyhaines31/makerskills",
+        "commit": "17218de",
+        "license": "MIT",
+        "skills": 1
+      },
+      "rampstackco/claude-skills": {
+        "repo": "https://github.com/rampstackco/claude-skills",
+        "commit": "bc6d961",
+        "license": "MIT",
+        "skills": 1
+      },
+      "ognjengt/founder-skills": {
+        "repo": "https://github.com/ognjengt/founder-skills",
+        "commit": "a45931c",
+        "license": "MIT",
+        "skills": 1
+      },
+      "mohitagw15856/pm-claude-skills": {
+        "repo": "https://github.com/mohitagw15856/pm-claude-skills",
+        "commit": "876fa30",
+        "license": "MIT",
+        "skills": 1
+      },
+      "BrianRWagner/ai-marketing-skills": {
+        "repo": "https://github.com/BrianRWagner/ai-marketing-skills",
+        "commit": "f36b34f",
+        "license": "no explicit license \u2014 referenced by link only",
+        "skills": 1
+      },
+      "BrianRWagner/ai-marketing-claude-code-skills": {
+        "repo": "https://github.com/BrianRWagner/ai-marketing-claude-code-skills",
+        "commit": "f36b34f",
+        "license": "no explicit license \u2014 referenced by link only",
+        "skills": 1
+      },
+      "sanjay3290/ai-skills": {
+        "repo": "https://github.com/sanjay3290/ai-skills",
+        "commit": "3619692",
+        "license": "Apache-2.0",
+        "skills": 1
+      },
+      "microsoft/power-platform-skills": {
+        "repo": "https://github.com/microsoft/power-platform-skills",
+        "commit": "0d7ed9a",
+        "license": "MIT",
+        "skills": 1
+      },
+      "mukul975/Anthropic-Cybersecurity-Skills": {
+        "repo": "https://github.com/mukul975/Anthropic-Cybersecurity-Skills",
+        "commit": "673da1f",
+        "license": "Apache-2.0",
+        "skills": 1
+      },
+      "robertguss/claude-skills": {
+        "repo": "https://github.com/robertguss/claude-skills",
+        "commit": "c31f3be",
+        "license": "MIT",
+        "skills": 1
+      },
+      "browser-act/skills": {
+        "repo": "https://github.com/browser-act/skills",
+        "commit": "51daea1",
+        "license": "MIT",
+        "skills": 1
+      },
+      "indranilbanerjee/digital-marketing-pro": {
+        "repo": "https://github.com/indranilbanerjee/digital-marketing-pro",
+        "commit": "a3d119c",
+        "license": "MIT",
+        "skills": 1
+      },
+      "staruhub/ClaudeSkills": {
+        "repo": "https://github.com/staruhub/ClaudeSkills",
+        "commit": "3d4045d",
+        "license": "MIT",
+        "skills": 1
+      }
+    },
+    "total_skills": 80,
+    "tiers": {
+      "core": 46,
+      "adjacent": 34
+    }
+  },
+  "provenance": {
+    "items": {
+      "esco": 30,
+      "onet": 137,
+      "jobads": 46,
+      "wiki_ai": 0,
+      "anthropic": 8,
+      "ai_skills": 174,
+      "stackx": 0
+    },
+    "share_percent": {
+      "esco": 7.6,
+      "onet": 34.7,
+      "jobads": 11.6,
+      "wiki_ai": 0.0,
+      "anthropic": 2.0,
+      "ai_skills": 44.1,
+      "stackx": 0.0
+    },
+    "method": "content items per source category"
+  },
+  "collar": "white",
+  "computer_work": true
+}
--- a/references/ai-skills.md
+++ b/references/ai-skills.md
@@ -0,0 +1,370 @@
+# External AI agent skills — licensing-manager
+
+Proven, publicly available AI agent skills mapped to this occupation.
+Nothing is copied from the sources: every entry is a name, a one-line
+summary and a link to the upstream skill package. Each section names
+its source repository, commit, license and retrieval date.
+
+**Tiers:** `core` = the skill directly exercises a top market hard
+skill, tool or method (from gated job-ad evidence) or an essential
+ESCO competence of this occupation; `adjacent` =
+plausibly useful, secondary. Entries are capped at 12 per source
+and 80 in total per occupation (core first,
+strongest matches survive); everything beyond the caps is excluded
+and logged in the pipeline audit trail, not in this package.
+
+_Matched deterministically (ISCO group + title/competence keywords,
+tiered against market evidence + ESCO essentials) by
+`pipeline/p5_enrich_ai_skills.py` on 2026-07-14._
+
+## Source: anthropics/skills
+
+- Repository: [https://github.com/anthropics/skills](https://github.com/anthropics/skills) (commit `f6656c1`, retrieved 2026-07-14)
+- License: Apache-2.0; the document skills (docx/pdf/pptx/xlsx) are source-available — see the LICENSE.txt in the upstream skill folder
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `brand-guidelines` | core | Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply. | [source](https://github.com/anthropics/skills/tree/main/skills/brand-guidelines) |
+| `docx` | adjacent | Use this skill whenever the user wants to create, read, edit, or manipulate Word documents (.docx files) or Word templates (.dotx files). Triggers include: any mention of 'Word doc', 'word document', '.docx', '.dotx', or requests to … | [source](https://github.com/anthropics/skills/tree/main/skills/docx) |
+| `pdf` | adjacent | Use this skill whenever the user wants to do anything with PDF files. This includes reading or extracting text/tables from PDFs, combining or merging multiple PDFs into one, splitting PDFs apart, rotating pages, adding watermarks, creating … | [source](https://github.com/anthropics/skills/tree/main/skills/pdf) |
+| `pptx` | adjacent | Use this skill any time a .pptx or .potx file is involved in any way — as input, output, or both. This includes: creating slide decks, pitch decks, or presentations; reading, parsing, or extracting text from any .pptx or .potx file (even … | [source](https://github.com/anthropics/skills/tree/main/skills/pptx) |
+| `slack-gif-creator` | adjacent | Knowledge and utilities for creating animated GIFs optimized for Slack. Provides constraints, validation tools, and animation concepts. Use when users request animated GIFs for Slack like "make me a GIF of X doing Y for Slack. | [source](https://github.com/anthropics/skills/tree/main/skills/slack-gif-creator) |
+
+## Source: wshobson/agents
+
+- Repository: [https://github.com/wshobson/agents](https://github.com/wshobson/agents) (commit `6fd3247`, retrieved 2026-07-14)
+- License: MIT (c) Seth Hobson
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `search-specialist (agent)` | adjacent | Expert web researcher using advanced search techniques and synthesis. Masters search operators, result filtering, and multi-source verification. Handles competitive analysis and fact-checking. Use PROACTIVELY for deep research, information … | [source](https://github.com/wshobson/agents/tree/main/plugins/content-marketing/agents/search-specialist.md) |
+| `seo-content-planner (agent)` | adjacent | Creates comprehensive content outlines and topic clusters for SEO. Plans content calendars and identifies topic gaps. Use PROACTIVELY for content strategy and planning. | [source](https://github.com/wshobson/agents/tree/main/plugins/seo-content-creation/agents/seo-content-planner.md) |
+| `seo-content-auditor (agent)` | adjacent | Analyzes provided content for quality, E-E-A-T signals, and SEO best practices. Scores content and provides improvement recommendations based on established guidelines. Use PROACTIVELY for content review. | [source](https://github.com/wshobson/agents/tree/main/plugins/seo-content-creation/agents/seo-content-auditor.md) |
+| `team-collaboration-dx-optimizer (agent)` | adjacent | Developer Experience specialist. Improves tooling, setup, and workflows. Use PROACTIVELY when setting up new projects, after team feedback, or when development friction is noticed. | [source](https://github.com/wshobson/agents/tree/main/plugins/team-collaboration/agents/dx-optimizer.md) |
+| `seo-authority-builder (agent)` | adjacent | Analyzes content for E-E-A-T signals and suggests improvements to build authority and trust. Identifies missing credibility elements. Use PROACTIVELY for YMYL topics. | [source](https://github.com/wshobson/agents/tree/main/plugins/seo-analysis-monitoring/agents/seo-authority-builder.md) |
+| `seo-keyword-strategist (agent)` | adjacent | Analyzes keyword usage in provided content, calculates density, suggests semantic variations and LSI keywords based on the topic. Prevents over-optimization. Use PROACTIVELY for content optimization. | [source](https://github.com/wshobson/agents/tree/main/plugins/seo-technical-optimization/agents/seo-keyword-strategist.md) |
+| `brand-landingpage` | adjacent | Brand-first landing page designer — runs a brand-identity interview (colors, typography, shape language), then generates and iterates on a polished landing page via Stitch with deployment-ready HTML. Use when the user asks to create, … | [source](https://github.com/wshobson/agents/tree/main/plugins/brand-landingpage/skills/brand-landingpage) |
+| `content-marketer (agent)` | adjacent | Elite content marketing strategist specializing in AI-powered content creation, omnichannel distribution, SEO optimization, and data-driven performance marketing. Masters modern content tools, social media automation, and conversion … | [source](https://github.com/wshobson/agents/tree/main/plugins/content-marketing/agents/content-marketer.md) |
+| `seo-cannibalization-detector (agent)` | adjacent | Analyzes multiple provided pages to identify keyword overlap and potential cannibalization issues. Suggests differentiation strategies. Use PROACTIVELY when reviewing similar content. | [source](https://github.com/wshobson/agents/tree/main/plugins/seo-analysis-monitoring/agents/seo-cannibalization-detector.md) |
+| `seo-content-refresher (agent)` | adjacent | Identifies outdated elements in provided content and suggests updates to maintain freshness. Finds statistics, dates, and examples that need updating. Use PROACTIVELY for older content. | [source](https://github.com/wshobson/agents/tree/main/plugins/seo-analysis-monitoring/agents/seo-content-refresher.md) |
+| `seo-content-writer (agent)` | adjacent | Writes SEO-optimized content based on provided keywords and topic briefs. Creates engaging, comprehensive content following best practices. Use PROACTIVELY for content creation tasks. | [source](https://github.com/wshobson/agents/tree/main/plugins/seo-content-creation/agents/seo-content-writer.md) |
+| `seo-meta-optimizer (agent)` | adjacent | Creates optimized meta titles, descriptions, and URL suggestions based on character limits and best practices. Generates compelling, keyword-rich metadata. Use PROACTIVELY for new content. | [source](https://github.com/wshobson/agents/tree/main/plugins/seo-technical-optimization/agents/seo-meta-optimizer.md) |
+
+## Source: realkimbarrett/advertising-skills
+
+- Repository: [https://github.com/realkimbarrett/advertising-skills](https://github.com/realkimbarrett/advertising-skills) (commit `45f4a4a`, retrieved 2026-07-14)
+- License: no explicit license — referenced by link only
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `full-funnel-campaign-orchestrator` | adjacent | Coordinate all skills to build a complete advertising campaign. Trigger on "build a campaign", "full funnel", "ads + funnel". | [source](https://github.com/realkimbarrett/advertising-skills/tree/45f4a4a/skills/orchestrators/full-funnel-campaign-orchestrator) |
+| `mechanism-builder` | adjacent | Use when you need to explain why your solution works and others failed. Trigger on "unique mechanism", "why this works", "different angle", "positioning". | [source](https://github.com/realkimbarrett/advertising-skills/tree/45f4a4a/skills/copy-chief/mechanism-builder) |
+| `ad-angle-multiplier` | adjacent | Expand a core idea into multiple distinct ad angles. Trigger on "more ads", "creative testing", "scale campaigns". | [source](https://github.com/realkimbarrett/advertising-skills/tree/45f4a4a/skills/operator-os/ad-angle-multiplier) |
+| `conversion-path-builder` | adjacent | Design the optimal funnel from click to conversion. Trigger on "funnel", "conversion path", "booked calls". | [source](https://github.com/realkimbarrett/advertising-skills/tree/45f4a4a/skills/operator-os/conversion-path-builder) |
+| `performance-diagnosis` | adjacent | Diagnose why campaigns are underperforming. Trigger on "low performance", "high CPL", "bad ads". | [source](https://github.com/realkimbarrett/advertising-skills/tree/45f4a4a/skills/operator-os/performance-diagnosis) |
+
+## Source: a5c-ai/babysitter
+
+- Repository: [https://github.com/a5c-ai/babysitter](https://github.com/a5c-ai/babysitter) (commit `44a5d58b`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `translation-management` | core | Integration with translation management systems and i18n workflows. Connect with Crowdin, Transifex, Weblate, manage translation memory, synchronize glossaries, and automate localization pipelines. | [source](https://github.com/a5c-ai/babysitter/tree/44a5d58b/library/specializations/technical-documentation/skills/translation-management) |
+| `context-engineering` | core | Context window monitoring and budget management. Keeps orchestrator at 15-30% context usage while subagents get full 200k tokens. Provides warnings at thresholds, context-aware summarization triggers, and wave-level budget planning. | [source](https://github.com/a5c-ai/babysitter/tree/44a5d58b/library/methodologies/gsd/skills/context-engineering) |
+| `marketing-project-management` | core | Marketing workflow and project management integration | [source](https://github.com/a5c-ai/babysitter/tree/44a5d58b/library/specializations/domains/business/marketing/skills/marketing-project-management) |
+| `brand-asset-management` | core | Digital asset management and brand guideline enforcement tools | [source](https://github.com/a5c-ai/babysitter/tree/44a5d58b/library/specializations/domains/business/marketing/skills/brand-asset-management) |
+| `unity-addressables` | core | Unity Addressables asset management skill for remote catalogs, content updates, asset bundles, and memory-efficient asset loading. | [source](https://github.com/a5c-ai/babysitter/tree/44a5d58b/library/specializations/game-development/skills/unity-addressables) |
+
+## Source: aaron-he-zhu/aaron-marketing-skills
+
+- Repository: [https://github.com/aaron-he-zhu/aaron-marketing-skills](https://github.com/aaron-he-zhu/aaron-marketing-skills) (commit `b7b0b9f`, retrieved 2026-07-14)
+- License: Apache-2.0
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `memory-management` | core | Use when the user asks to "remember project context", review saved findings, initialize runtime memory, archive stale work, reconcile notes, or erase a subject; manages authorized HOT/WARM/COLD working memory across all disciplines while … | [source](https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/b7b0b9f/protocol/memory-management) |
+
+## Source: affaan-m/everything-claude-code
+
+- Repository: [https://github.com/affaan-m/everything-claude-code](https://github.com/affaan-m/everything-claude-code) (commit `ed38744`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `agentic-os` | core | Build persistent multi-agent operating systems on Claude Code. Covers kernel architecture, specialist agents, slash commands, file-based memory, scheduled automation, and state management without external databases. | [source](https://github.com/affaan-m/everything-claude-code/tree/ed38744/skills/agentic-os) |
+
+## Source: AgriciDaniel/claude-ads
+
+- Repository: [https://github.com/AgriciDaniel/claude-ads](https://github.com/AgriciDaniel/claude-ads) (commit `669c760`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `ads-optimize` | core | Diagnose and draft or explicitly apply paid-ad optimizations using evidence, financial constraints, experiments, and capability-gated adapters. Use for campaign optimization, budget reallocation, bid changes, pausing or archiving ads, … | [source](https://github.com/AgriciDaniel/claude-ads/tree/669c760/skills/ads-optimize) |
+
+## Source: alirezarezvani/claude-skills
+
+- Repository: [https://github.com/alirezarezvani/claude-skills](https://github.com/alirezarezvani/claude-skills) (commit `0241f43`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `ceo-advisor` | core | Executive leadership guidance for strategic decision-making, organizational development, and stakeholder management. Use when planning strategy, preparing board presentations, managing investors, developing organizational culture, making … | [source](https://github.com/alirezarezvani/claude-skills/tree/0241f43/c-level-advisor/skills/ceo-advisor) |
+| `ciso-advisor` | core | Security leadership for growth-stage companies. Risk quantification in dollars, compliance roadmap (SOC 2/ISO 27001/HIPAA/GDPR), security architecture strategy, incident response leadership, and board-level security reporting. Use when … | [source](https://github.com/alirezarezvani/claude-skills/tree/0241f43/c-level-advisor/skills/ciso-advisor) |
+| `ciso-review` | core | /cs:ciso-review <plan> — Risk-paranoid interrogation of any plan that touches data, compliance, or production access. Use when launching features that handle customer data, before a SOC 2 / ISO audit, or after any incident or near-miss. | [source](https://github.com/alirezarezvani/claude-skills/tree/0241f43/c-level-advisor/c-level-agents/skills/ciso-review) |
+| `compliance-readiness` | core | /cs:compliance-readiness <program> — Multi-framework compliance officer 6-question forcing interrogation of any compliance program. Use before starting a new framework, planning the annual audit calendar, or preparing for certification … | [source](https://github.com/alirezarezvani/claude-skills/tree/0241f43/compliance-os/skills/compliance-readiness) |
+
+## Source: BrianRWagner/ai-marketing-claude-code-skills
+
+- Repository: [https://github.com/BrianRWagner/ai-marketing-claude-code-skills](https://github.com/BrianRWagner/ai-marketing-claude-code-skills) (commit `f36b34f`, retrieved 2026-07-14)
+- License: no explicit license — referenced by link only
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `marketing-principles` | core | Apply timeless marketing and business principles to any problem. Use when someone needs strategic thinking, wants to evaluate a marketing decision, needs a framework for a tough choice, or mentions "first principles," "should I do X," … | [source](https://github.com/BrianRWagner/ai-marketing-claude-code-skills/tree/f36b34f/marketing-principles) |
+
+## Source: BrianRWagner/ai-marketing-skills
+
+- Repository: [https://github.com/BrianRWagner/ai-marketing-skills](https://github.com/BrianRWagner/ai-marketing-skills) (commit `f36b34f`, retrieved 2026-07-14)
+- License: no explicit license — referenced by link only
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `marketing-principles` | core | Apply timeless marketing and business principles to any problem. Use when someone needs strategic thinking, wants to evaluate a marketing decision, needs a framework for a tough choice, or mentions "first principles," "should I do X," … | [source](https://github.com/BrianRWagner/ai-marketing-skills/tree/f36b34f/marketing-principles) |
+
+## Source: browser-act/skills
+
+- Repository: [https://github.com/browser-act/skills](https://github.com/browser-act/skills) (commit `51daea1`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `business-contact-social-links-skill` | core | This skill helps users automatically extract official website and social media profiles. Agent should proactively apply this skill when users express needs like search for official website and social media contacts of a company, find … | [source](https://github.com/browser-act/skills/tree/51daea1/solutions/lead-generation/business-contact-social-links-skill) |
+
+## Source: brycewang-stanford/Auto-Empirical-Research-Skills
+
+- Repository: [https://github.com/brycewang-stanford/Auto-Empirical-Research-Skills](https://github.com/brycewang-stanford/Auto-Empirical-Research-Skills) (commit `85bf545`, retrieved 2026-07-14)
+- License: CC-BY-4.0
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `hud` | core | Diverga HUD (Heads-Up Display) management skill. Configure and manage the research project statusline display. Supports multiple presets: research, checkpoint, memory, minimal. Triggers: "hud", "statusline", "display settings | [source](https://github.com/brycewang-stanford/Auto-Empirical-Research-Skills/tree/85bf545/skills/25-HosungYou-Diverga/skills/hud) |
+
+## Source: coreyhaines31/makerskills
+
+- Repository: [https://github.com/coreyhaines31/makerskills](https://github.com/coreyhaines31/makerskills) (commit `17218de`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `deep-research` | core | When you want multi-source, multi-step research on a topic — competitor research before a sales call, market research for a new business idea, positioning angles, due diligence on a partnership or podcast guest, tech decision research … | [source](https://github.com/coreyhaines31/makerskills/tree/17218de/skills/deep-research) |
+
+## Source: davila7/claude-code-templates
+
+- Repository: [https://github.com/davila7/claude-code-templates](https://github.com/davila7/claude-code-templates) (commit `fa79251`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `ceo-advisor` | core | Executive leadership guidance for strategic decision-making, organizational development, and stakeholder management. Includes strategy analyzer, financial scenario modeling, board governance frameworks, and investor relations playbooks. … | [source](https://github.com/davila7/claude-code-templates/tree/fa79251/cli-tool/components/skills/business-marketing/ceo-advisor) |
+| `it-operations` | core | Manages IT infrastructure, monitoring, incident response, and service reliability. Provides frameworks for ITIL service management, observability strategies, automation, backup/recovery, capacity planning, and operational excellence … | [source](https://github.com/davila7/claude-code-templates/tree/fa79251/cli-tool/components/skills/development/it-operations) |
+| `product-manager-toolkit` | core | Comprehensive toolkit for product managers including RICE prioritization, customer interview analysis, PRD templates, discovery frameworks, and go-to-market strategies. Use for feature prioritization, user research synthesis, requirement … | [source](https://github.com/davila7/claude-code-templates/tree/fa79251/cli-tool/components/skills/business-marketing/product-manager-toolkit) |
+
+## Source: ferdinandobons/startup-skill
+
+- Repository: [https://github.com/ferdinandobons/startup-skill](https://github.com/ferdinandobons/startup-skill) (commit `a5f97c3`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `startup-design` | core | Design, validate, and plan a startup from scratch. Covers market research, competitive analysis, business model, brand identity, product definition, financial projections, and validation experiments. Trigger when the user has a startup … | [source](https://github.com/ferdinandobons/startup-skill/tree/a5f97c3/startup-design) |
+
+## Source: indranilbanerjee/digital-marketing-pro
+
+- Repository: [https://github.com/indranilbanerjee/digital-marketing-pro](https://github.com/indranilbanerjee/digital-marketing-pro) (commit `a3d119c`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `local-seo` | core | Build local SEO strategy. Use when: optimizing Google Business Profile, fixing NAP consistency, improving local pack rankings. | [source](https://github.com/indranilbanerjee/digital-marketing-pro/tree/a3d119c/skills/local-seo) |
+
+## Source: infrasity-labs/dev-gtm-claude-skills
+
+- Repository: [https://github.com/infrasity-labs/dev-gtm-claude-skills](https://github.com/infrasity-labs/dev-gtm-claude-skills) (commit `02cfefb`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `brand` | core | Brand voice, visual identity, messaging frameworks, asset management, brand consistency. Activate for branded content, tone of voice, marketing assets, brand compliance, style guides. | [source](https://github.com/infrasity-labs/dev-gtm-claude-skills/tree/02cfefb/.claude/skills/brand) |
+
+## Source: jeremylongshore/claude-code-plugins-plus-skills
+
+- Repository: [https://github.com/jeremylongshore/claude-code-plugins-plus-skills](https://github.com/jeremylongshore/claude-code-plugins-plus-skills) (commit `e112938a`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `twinmind-data-handling` | core | Handle TwinMind meeting data with GDPR compliance: transcript storage, memory vault management, data export, and deletion policies. Use when implementing data handling, or managing TwinMind meeting AI operations. Trigger with phrases like … | [source](https://github.com/jeremylongshore/claude-code-plugins-plus-skills/tree/e112938a/plugins/saas-packs/twinmind-pack/skills/twinmind-data-handling) |
+| `apify-cost-tuning` | core | Optimize Apify platform costs through memory tuning, compute unit management, and proxy budgeting. Use when analyzing Apify billing, reducing Actor run costs, or implementing usage monitoring and budget alerts. Trigger: "apify cost", … | [source](https://github.com/jeremylongshore/claude-code-plugins-plus-skills/tree/e112938a/plugins/saas-packs/apify-pack/skills/apify-cost-tuning) |
+| `canva-core-workflow-b` | core | Execute Canva asset management, brand template autofill, and folder organization. Use when uploading assets, autofilling brand templates with dynamic data, or organizing designs into folders via the Connect API. Trigger with phrases like … | [source](https://github.com/jeremylongshore/claude-code-plugins-plus-skills/tree/e112938a/plugins/saas-packs/canva-pack/skills/canva-core-workflow-b) |
+| `glean-core-workflow-b` | core | Execute Glean secondary workflow: bulk document indexing, custom datasource connectors, and content lifecycle management via the Indexing API. Trigger: "glean bulk index", "glean custom connector", "glean datasource", "glean indexing".  | [source](https://github.com/jeremylongshore/claude-code-plugins-plus-skills/tree/e112938a/plugins/saas-packs/glean-pack/skills/glean-core-workflow-b) |
+| `brand-voice` | core | Applies the team's saved brand profile — voice, messaging, style guide, and compliance rules — to marketing copy so every asset reads on-brand instead of generic. Use when drafting, editing, or auditing content and a brand profile may … | [source](https://github.com/jeremylongshore/claude-code-plugins-plus-skills/tree/e112938a/plugins/productivity/content-multiplier/skills/brand-voice) |
+| `form-audit` | core | Use when asked to audit UI for visual quality, check design consistency, review brand alignment, evaluate design system compliance, or find visual issues before a launch. Examples: "audit our UI", "check visual consistency", "review the … | [source](https://github.com/jeremylongshore/claude-code-plugins-plus-skills/tree/e112938a/plugins/ai-agency/tonone/skills/form-audit) |
+
+## Source: microsoft/power-platform-skills
+
+- Repository: [https://github.com/microsoft/power-platform-skills](https://github.com/microsoft/power-platform-skills) (commit `0d7ed9a`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `add-excel` | core | Adds Excel Online (Business) connector to a Power Apps code app. Use when reading or writing Excel workbook data from OneDrive or SharePoint. | [source](https://github.com/microsoft/power-platform-skills/tree/0d7ed9a/plugins/code-apps/skills/add-excel) |
+
+## Source: mohitagw15856/pm-claude-skills
+
+- Repository: [https://github.com/mohitagw15856/pm-claude-skills](https://github.com/mohitagw15856/pm-claude-skills) (commit `876fa30`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `credit-memo` | core | Write a credit memo for a lending decision: borrower story, facility structure, repayment sources, financial-ratio spread with covenant headroom, risk factors with mitigants, risk-rating rationale, and a recommendation. Use when asked to … | [source](https://github.com/mohitagw15856/pm-claude-skills/tree/876fa30/plugins/pm-banking/skills/credit-memo) |
+
+## Source: mukul975/Anthropic-Cybersecurity-Skills
+
+- Repository: [https://github.com/mukul975/Anthropic-Cybersecurity-Skills](https://github.com/mukul975/Anthropic-Cybersecurity-Skills) (commit `673da1f`, retrieved 2026-07-14)
+- License: Apache-2.0
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `analyzing-macro-malware-in-office-documents` | core | Analyzes malicious VBA macros embedded in Microsoft Office documents (Word, Excel, PowerPoint) to identify download cradles, payload execution, persistence mechanisms, and anti-analysis techniques. Uses olevba, oledump, and VBA … | [source](https://github.com/mukul975/Anthropic-Cybersecurity-Skills/tree/673da1f/skills/analyzing-macro-malware-in-office-documents) |
+
+## Source: nexscope-ai/eCommerce-Skills
+
+- Repository: [https://github.com/nexscope-ai/eCommerce-Skills](https://github.com/nexscope-ai/eCommerce-Skills) (commit `56f3288`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `ecommerce-business-plan` | core | Create a comprehensive e-commerce business plan. Market analysis, financial projections, marketing strategy, operations planning, and milestone roadmap for new or growing e-commerce businesses. | [source](https://github.com/nexscope-ai/eCommerce-Skills/tree/56f3288/ecommerce-business-plan) |
+| `tiktok-creator-marketplace` | core | TikTok Creator Marketplace strategy and campaign management. Finding creators, negotiation tactics, campaign execution, performance tracking, and relationship building. Use when the user asks about TikTok Creator Marketplace, finding … | [source](https://github.com/nexscope-ai/eCommerce-Skills/tree/56f3288/tiktok-creator-marketplace) |
+| `tiktok-shop-content-strategy` | core | TikTok Shop content creation strategy and planning. Trending formats, viral hooks, product showcasing, hashtag strategy, and content calendar development. Use when the user asks about TikTok content strategy, viral content creation, TikTok … | [source](https://github.com/nexscope-ai/eCommerce-Skills/tree/56f3288/tiktok-shop-content-strategy) |
+
+## Source: nextlevelbuilder/ui-ux-pro-max-skill
+
+- Repository: [https://github.com/nextlevelbuilder/ui-ux-pro-max-skill](https://github.com/nextlevelbuilder/ui-ux-pro-max-skill) (commit `fe3f65e`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `brand` | core | Brand voice, visual identity, messaging frameworks, asset management, brand consistency. Activate for branded content, tone of voice, marketing assets, brand compliance, style guides. | [source](https://github.com/nextlevelbuilder/ui-ux-pro-max-skill/tree/fe3f65e/.claude/skills/brand) |
+
+## Source: nowork-studio/NotFair
+
+- Repository: [https://github.com/nowork-studio/NotFair](https://github.com/nowork-studio/NotFair) (commit `99bda4b`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `google-ads` | core | Manage Google Ads — performance, keywords, bids, budgets, negatives, campaigns, ads, search terms, QS, location targeting, bulk operations, experiments, asset management, portfolio bidding, offline conversions. Use for any mention of … | [source](https://github.com/nowork-studio/NotFair/tree/99bda4b/google-ads/manage) |
+
+## Source: ognjengt/founder-skills
+
+- Repository: [https://github.com/ognjengt/founder-skills](https://github.com/ognjengt/founder-skills) (commit `a45931c`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `competitor-intel` | core | Analyzes competitors using web research to provide verified business metrics, actionable leverage strategies, and predicted next moves. Use when user needs competitive intelligence, competitor analysis, market positioning insights, or … | [source](https://github.com/ognjengt/founder-skills/tree/a45931c/skills/competitor-intel) |
+
+## Source: open-gitagent/opengap
+
+- Repository: [https://github.com/open-gitagent/opengap](https://github.com/open-gitagent/opengap) (commit `d7a8e2e`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `document-review` | core | Reviews financial documents (prospectuses, ADVs, marketing materials) for FINRA 2210 compliance, required disclosures, and balanced presentation. Use when reviewing financial statements, audit documents, regulatory filings, or when the … | [source](https://github.com/open-gitagent/opengap/tree/d7a8e2e/examples/full/skills/document-review) |
+
+## Source: rampstackco/claude-skills
+
+- Repository: [https://github.com/rampstackco/claude-skills](https://github.com/rampstackco/claude-skills) (commit `bc6d961`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `media-asset-management` | core | Plan and run a media pipeline for images, video, and downloadable assets. Use this skill when designing image storage and delivery, choosing formats (WebP, AVIF), setting up responsive images, picking a video host, organizing a brand asset … | [source](https://github.com/rampstackco/claude-skills/tree/bc6d961/skills/media-asset-management) |
+
+## Source: robertguss/claude-skills
+
+- Repository: [https://github.com/robertguss/claude-skills](https://github.com/robertguss/claude-skills) (commit `c31f3be`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `book-market-research` | core | Assess commercial viability of book concepts for Amazon KDP self-publishing. Use when the user has a Book Concept Document and wants to understand market demand, competition, pricing, and positioning before committing to write. Produces a … | [source](https://github.com/robertguss/claude-skills/tree/c31f3be/skills/non-fiction-book-factory/book-market-research) |
+
+## Source: ruvnet/claude-code-flow
+
+- Repository: [https://github.com/ruvnet/claude-code-flow](https://github.com/ruvnet/claude-code-flow) (commit `73914bd`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `AgentDB Memory Patterns` | core | Implement persistent memory patterns for AI agents using AgentDB. Includes session memory, long-term storage, pattern learning, and context management. Use when building stateful agents, chat systems, or intelligent assistants. | [source](https://github.com/ruvnet/claude-code-flow/tree/73914bd/.agents/skills/agentdb-memory-patterns) |
+
+## Source: ruvnet/ruflo
+
+- Repository: [https://github.com/ruvnet/ruflo](https://github.com/ruvnet/ruflo) (commit `73914bd`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `AgentDB Memory Patterns` | core | Implement persistent memory patterns for AI agents using AgentDB. Includes session memory, long-term storage, pattern learning, and context management. Use when building stateful agents, chat systems, or intelligent assistants. | [source](https://github.com/ruvnet/ruflo/tree/73914bd/.agents/skills/agentdb-memory-patterns) |
+
+## Source: sanjay3290/ai-skills
+
+- Repository: [https://github.com/sanjay3290/ai-skills](https://github.com/sanjay3290/ai-skills) (commit `3619692`, retrieved 2026-07-14)
+- License: Apache-2.0
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `deep-research` | core | Execute autonomous multi-step research using Google Gemini Deep Research Agent. Use for: market analysis, competitive landscaping, literature reviews, technical research, due diligence. Takes 2-10 minutes but produces detailed, cited … | [source](https://github.com/sanjay3290/ai-skills/tree/3619692/skills/deep-research) |
+
+## Source: staruhub/ClaudeSkills
+
+- Repository: [https://github.com/staruhub/ClaudeSkills](https://github.com/staruhub/ClaudeSkills) (commit `3d4045d`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `deep-research` | core | Use this skill when the user wants an evidence-based research memo, literature review, market/policy/technical landscape, or a multi-source decision brief with citations, trade-offs, and a clear conclusion. Best for tasks that need … | [source](https://github.com/staruhub/ClaudeSkills/tree/3d4045d/skills/Geek-skills-deep-research) |
+
+## Source: google/skills
+
+- Repository: [https://github.com/google/skills](https://github.com/google/skills) (commit `b15f327`, retrieved 2026-07-14)
+- License: Apache-2.0
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `google-ads-api-quickstart` | adjacent | Guides developers through Google Ads API quickstart: credential setup, choosing from 6 client libraries/REST, configuring environments, and running a "retrieve campaigns" script. Troubleshoots common setup errors: USER_PERMISSION_DENIED, … | [source](https://github.com/google/skills/tree/b15f327/skills/ads/google-ads-api/google-ads-api-quickstart) |
+
+## Source: coreyhaines31/marketingskills
+
+- Repository: [https://github.com/coreyhaines31/marketingskills](https://github.com/coreyhaines31/marketingskills) (commit `33218ff`, retrieved 2026-07-14)
+- License: MIT
+
+| Skill | Tier | What it adds | Upstream |
+|---|---|---|---|
+| `revops` | adjacent | When the user wants help with revenue operations, lead lifecycle management, or marketing-to-sales handoff processes. Also use when the user mentions 'RevOps,' 'revenue operations,' 'lead scoring,' 'lead routing,' 'MQL,' 'SQL,' 'pipeline … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/revops) |
+| `community-marketing` | adjacent | Build and leverage online communities to drive product growth and brand loyalty. Use when the user wants to create a community strategy, grow a Discord or Slack community, manage a forum or subreddit, build brand advocates, increase … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/community-marketing) |
+| `launch` | adjacent | When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/launch) |
+| `marketing-ideas` | adjacent | When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/marketing-ideas) |
+| `content-strategy` | adjacent | When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/content-strategy) |
+| `marketing-plan` | adjacent | When the user needs a comprehensive marketing plan for a client, a company they advise, or their own product. Also use when the user mentions "marketing plan," "growth plan," "GTM plan," "go-to-market plan," "AARRR plan," "90-day marketing … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/marketing-plan) |
+| `cold-email` | adjacent | Write B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold email campaigns, sales development emails, or SDR emails. Also use when the user mentions "cold … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/cold-email) |
+| `marketing-psychology` | adjacent | When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,' 'behavioral science,' 'why people … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/marketing-psychology) |
+| `ab-testing` | adjacent | When the user wants to plan, design, or implement an A/B test or experiment, or build a growth experimentation program. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/ab-testing) |
+| `churn-prevention` | adjacent | When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/churn-prevention) |
+| `copy-editing` | adjacent | When the user wants to edit, review, or improve existing marketing copy, or refresh outdated content. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy feedback,' 'proofread,' 'polish this,' 'make this better,' … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/copy-editing) |
+| `free-tools` | adjacent | When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," … | [source](https://github.com/coreyhaines31/marketingskills/tree/33218ff/skills/free-tools) |
--- a/references/market.md
+++ b/references/market.md
@@ -0,0 +1,77 @@
+# Market evidence report — licensing-manager
+
+Source: **12 real job ads** (JSearch API, countries: gb 6, us 6), extracted into the MSSQL evidence store; as of 2026-07-15.
+This report contains extracted, aggregated facts only — no ad text is
+reproduced (copyright / platform terms).
+
+## Seniority distribution
+
+| Seniority | Ads | Share |
+|---|---|---|
+| mid | 7 | 58 % |
+| senior | 3 | 25 % |
+| lead | 2 | 17 % |
+
+## Tools — full market ranking
+
+| # | Item | Ads | Share |
+|---|---|---|---|
+
+## Hard skills — full market ranking
+
+| # | Item | Ads | Share |
+|---|---|---|---|
+| 1 | technology transfer | 4 | 33 % |
+| 2 | commercial agreement negotiation | 3 | 25 % |
+| 3 | intellectual property licensing | 3 | 25 % |
+| 4 | ip due diligence | 3 | 25 % |
+| 5 | licensing strategy development | 3 | 25 % |
+| 6 | market assessment | 3 | 25 % |
+
+## Methods — full market ranking
+
+| # | Item | Ads | Share |
+|---|---|---|---|
+
+## Responsibilities — full market ranking
+
+| # | Item | Ads | Share |
+|---|---|---|---|
+| 1 | license negotiation | 4 | 33 % |
+| 2 | agreement execution | 3 | 25 % |
+| 3 | cross-functional collaboration | 3 | 25 % |
+
+## Regional breakdown
+
+> **Corpus note:** 12 relevant ads in total — below the 100-ad target for a fully reliable ranking. Percentages above should be read as indicative.
+
+### US (us)
+
+**Insufficient evidence** — 6 ads (minimum for a regional ranking: 30). No ranking is reported for this region.
+
+### UK (gb)
+
+**Insufficient evidence** — 6 ads (minimum for a regional ranking: 30). No ranking is reported for this region.
+
+### EU/DACH (de, at, ch, nl)
+
+**Insufficient evidence** — 0 ads (minimum for a regional ranking: 30). No ranking is reported for this region.
+
+
+## Job title variants in the market
+
+| Title | Ads |
+|---|---|
+| Licensing Manager | 2 |
+| Global Licensing & Regulatory Strategy Lead | 1 |
+| Global Licensing Manager - Life Sciences & IP | 1 |
+| License Management Lead | 1 |
+| Licensing Manager 19 | 1 |
+| Licensing Manager, Technology Transfer | 1 |
+| Licensing Specialist | 1 |
+| R-10063541 Principal IP Licensing Manager (Technical Program Management) | 1 |
+| Remote Global Licensing Manager, Life Sciences IP | 1 |
+| Senior Licensing Manager - Global IP & Partnerships | 1 |
+| Senior Technology Licensing Manager, Life Science | 1 |
+
+Methodology: entities extracted per ad ({hard_skills, tools, methods, responsibilities, seniority}), normalized, counted as DISTINCT ads per entity; report threshold ≥ 3 ads. Headline sections in skills.md/tools.md use the stricter ≥ 20 % threshold.
--- a/references/profile.md
+++ b/references/profile.md
@@ -0,0 +1,32 @@
+# Occupation profile — licensing manager
+
+- **ESCO URI:** http://data.europa.eu/esco/occupation/7a031723-2b2c-4fdd-8ed5-30d67088b8b8
+- **ESCO code:** 1221.3.2.1.2
+- **ISCO-08 group:** 1221 — Sales and marketing managers
+
+## Description (ESCO)
+
+Licensing managers oversee licenses and rights of a company regarding use of its products or intellectual property. They ensure that third parties comply with specified agreements and contracts, and negotiate with and maintain relationships between both parties.
+
+## Definition
+
+nan
+
+## Alternative labels
+
+- assistant international licensing manager
+- trainee brand licensing manager
+- senior international licensing manager
+- graduate brand licensing manager
+- senior licensing manager
+- assistant brand licensing manager
+- trainee licensing and brand manager
+- graduate licensing and brand manager
+- trainee licensing manager
+- graduate international licensing manager
+- assistant licensing and brand manager
+- assistant licensing manager
+- graduate licensing manager
+- senior licensing and brand manager
+- senior brand licensing manager
+- trainee international licensing manager
--- a/references/skills.md
+++ b/references/skills.md
@@ -0,0 +1,68 @@
+# Competences — licensing manager
+
+Source: ESCO v1.2.1 occupation-skill relations (http://data.europa.eu/esco/occupation/7a031723-2b2c-4fdd-8ed5-30d67088b8b8).
+
+## Essential
+
+- **abide by business ethical code of conducts** (skill/competence)
+- **adhere to organisational guidelines** (skill/competence)
+- **apply company policies** (skill/competence)
+- **apply strategic thinking** (skill/competence)
+- **build business relationships** (skill/competence)
+- **carry out strategic research** (skill/competence)
+- **compare contractors' bids** (skill/competence)
+- **contract law** (knowledge)
+- **develop licensing agreements** (skill/competence)
+- **ensure compliance with purchasing and contracting regulations** (skill/competence)
+- **establish usage policies** (skill/competence)
+- **financial capability** (knowledge)
+- **handle financial transactions** (skill/competence)
+- **have computer literacy** (skill/competence)
+- **intellectual property law** (knowledge)
+- **manage financial risk** (skill/competence)
+- **manage licensee portofolio** (skill/competence)
+- **manage licensing fees** (skill/competence)
+- **manage staff** (skill/competence)
+- **meet deadlines** (skill/competence)
+- **monitor compliance with licensing agreements** (skill/competence)
+- **negotiate rights of use** (skill/competence)
+- **perform market research** (skill/competence)
+- **use different communication channels** (skill/competence)
+
+## Optional
+
+- build rapport with people from different cultural backgrounds (skill/competence)
+- employment law (knowledge)
+- managing a business with great care (skill/competence)
+- speak different languages (skill/competence)
+- teamwork principles (knowledge)
+
+<!-- market-evidence -->
+
+## Market evidence (job-ad analysis, 12 ads, as of 2026-07-15)
+
+Share of analyzed job ads mentioning the item (threshold ≥ 20 %). Source: JSearch/Adzuna APIs.
+
+### Hard skills
+
+- technology transfer — **33 %**
+- licensing strategy development — **25 %**
+- market assessment — **25 %**
+- commercial agreement negotiation — **25 %**
+- intellectual property licensing — **25 %**
+- ip due diligence — **25 %**
+- compliance — **17 %**
+- negotiation — **17 %**
+- project management — **17 %**
+- licensing — **17 %**
+
+### Responsibilities
+
+- license negotiation — **33 %**
+- agreement execution — **25 %**
+- cross-functional collaboration — **25 %**
+- data maintenance — **17 %**
+- international licensing — **17 %**
+- report delivery — **17 %**
+
+<!-- market-evidence -->
--- a/references/tasks.md
+++ b/references/tasks.md
@@ -0,0 +1,42 @@
+# Tasks & work activities — licensing manager
+
+Source: O*NET 30.3, occupation 11-2022.00 (Sales Managers) — manual nearest-occupation mapping via ISCO group 1221; the official ESCO crosswalk has no entry for this ESCO occupation.
+
+## Task statements
+
+- **[Core]** Resolve customer complaints regarding sales and service.
+- **[Core]** Represent company at trade association meetings to promote products.
+- **[Core]** Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.
+- **[Core]** Visit franchised dealers to stimulate interest in establishment or expansion of leasing programs.
+- **[Core]** Confer with potential customers regarding equipment needs, and advise customers on types of equipment to purchase.
+- **[Core]** Oversee regional and local sales managers and their staffs.
+- **[Core]** Direct clerical staff to keep records of export correspondence, bid requests, and credit collections, and to maintain current information on tariffs, licenses, and restrictions.
+- **[Supplemental]** Direct foreign sales and service outlets of an organization.
+- **[Supplemental]** Assess marketing potential of new and existing store locations, considering statistics and expenditures.
+- **[Core]** Monitor customer preferences to determine focus of sales efforts.
+- **[Core]** Direct and coordinate activities involving sales of manufactured products, services, commodities, real estate, or other subjects of sale.
+- **[Core]** Determine price schedules and discount rates.
+- **[Core]** Review operational records and reports to project sales and determine profitability.
+- **[Core]** Direct, coordinate, and review sales and service accounting and record-keeping, as well as receiving and shipping.
+- **[Core]** Confer or consult with department heads to plan advertising services and to secure information on equipment and customer specifications.
+- **[Core]** Advise dealers and distributors on policies and operating procedures to ensure functional effectiveness of business.
+- **[Core]** Prepare budgets and approve budget expenditures.
+
+## Detailed work activities
+
+- Advise customers on technical or procedural issues.
+- Advise others on business or operational matters.
+- Analyze financial records or reports to determine state of operations.
+- Approve expenditures.
+- Conduct opinion surveys or needs assessments.
+- Confer with organizational members to accomplish work activities.
+- Determine pricing or monetary policies.
+- Direct sales, marketing, or customer service activities.
+- Establish interpersonal business relationships to facilitate work activities.
+- Evaluate employee performance.
+- Evaluate potential of products, technologies, or resources.
+- Manage human resources activities.
+- Prepare operational budgets.
+- Represent the organization in external relations.
+- Resolve customer complaints or problems.
+- Supervise employees.
--- a/references/tools.md
+++ b/references/tools.md
@@ -0,0 +1,121 @@
+# Tools & technology — licensing manager
+
+Source: O*NET 30.3, occupation 11-2022.00 (Sales Managers) — manual nearest-occupation mapping via ISCO group 1221; the official ESCO crosswalk has no entry for this ESCO occupation.
+
+| Software | Category | Hot technology |
+|---|---|---|
+| Adobe Acrobat | Document management software | yes |
+| Adobe Creative Cloud software | Graphics or photo imaging software | yes |
+| Bentley MicroStation | Computer aided design CAD software | yes |
+| Eclipse IDE | Development environment software | yes |
+| Facebook | Web page creation and editing software | yes |
+| Google Analytics | Data mining software | yes |
+| Google Docs | Word processing software | yes |
+| HubSpot software | Sales and marketing software | yes |
+| Hypertext markup language HTML | Web platform development software | yes |
+| IBM SPSS Statistics | Analytical or scientific software | yes |
+| Marketo Marketing Automation | Sales and marketing software | yes |
+| Microsoft Access | Data base user interface and query software | yes |
+| Microsoft Azure software | Development environment software | yes |
+| Microsoft Excel | Spreadsheet software | yes |
+| Microsoft Office software | Office suite software | yes |
+| Microsoft Outlook | Electronic mail software | yes |
+| Microsoft PowerPoint | Presentation software | yes |
+| Microsoft Project | Project management software | yes |
+| Microsoft SharePoint | Document management software | yes |
+| Microsoft SQL Server | Data base user interface and query software | yes |
+| Microsoft Teams | Project management software | yes |
+| Microsoft Visio | Process mapping and design software | yes |
+| Microsoft Visual Basic | Development environment software | yes |
+| Microsoft Visual Basic for Applications VBA | Development environment software | yes |
+| Microsoft Windows | Operating system software | yes |
+| Microsoft Word | Word processing software | yes |
+| Oracle Database | Data base user interface and query software | yes |
+| Oracle PeopleSoft | Enterprise resource planning ERP software | yes |
+| Oracle Primavera Enterprise Project Portfolio Management | Project management software | yes |
+| R | Object or component oriented development software | yes |
+| Salesforce software | Customer relationship management CRM software | yes |
+| SAP software | Enterprise resource planning ERP software | yes |
+| SAS | Analytical or scientific software | yes |
+| Splunk Enterprise | Cloud-based management software | yes |
+| Structured query language SQL | Data base user interface and query software | yes |
+| Tableau | Business intelligence and data analysis software | yes |
+| Teradata Database | Data base management system software | yes |
+| Yardi software | Data base user interface and query software | yes |
+| Zoom | Video conferencing software | yes |
+| Act! | Customer relationship management CRM software |  |
+| Adobe ActionScript | Development environment software |  |
+| Airtable | Data base user interface and query software |  |
+| Apple Keynote | Presentation software |  |
+| Avidian Technologies Prophet | Customer relationship management CRM software |  |
+| Blackbaud The Raiser's Edge | Customer relationship management CRM software |  |
+| Contact management software | Calendar and scheduling software |  |
+| Database software | Data base user interface and query software |  |
+| Delphi Discovery | Financial analysis software |  |
+| Delphi Technology | Financial analysis software |  |
+| Dropbox | Cloud-based data access and sharing software |  |
+| Eden Sales Manager | Customer relationship management CRM software |  |
+| Eko | Desktop communications software |  |
+| FileMaker Pro | Data base user interface and query software |  |
+| Geographic information system GIS software | Geographic information system |  |
+| Google Ads | Sales and marketing software |  |
+| Google Drive | Cloud-based data access and sharing software |  |
+| Google Meet | Video conferencing software |  |
+| Google Sites | Web page creation and editing software |  |
+| Google Slides | Presentation software |  |
+| HEAT Software GoldMine | Customer relationship management CRM software |  |
+| Human resource management software HRMS | Human resources software |  |
+| IBM Cognos Impromptu | Business intelligence and data analysis software |  |
+| IBM Notes | Electronic mail software |  |
+| IBM Power Systems software | Enterprise system management software |  |
+| Inventory software | Inventory management software |  |
+| LexisNexis | Information retrieval or search software |  |
+| LinkedIn | Web page creation and editing software |  |
+| LogMeIn GoToMeeting | Video conferencing software |  |
+| Maximizer Software Maximizer Enterprise | Customer relationship management CRM software |  |
+| McAfee | Transaction security and virus protection software |  |
+| Microsoft Dynamics | Enterprise resource planning ERP software |  |
+| Microsoft Dynamics GP | Enterprise resource planning ERP software |  |
+| Microsoft Exchange | Electronic mail software |  |
+| Microsoft Publisher | Desktop publishing software |  |
+| MicroStrategy | Business intelligence and data analysis software |  |
+| Minitab | Analytical or scientific software |  |
+| NetSuite ERP | Enterprise resource planning ERP software |  |
+| NetSuite NetCRM | Customer relationship management CRM software |  |
+| NortonLifeLock cybersecurity software | Transaction security and virus protection software |  |
+| Oracle Business Intelligence Enterprise Edition | Business intelligence and data analysis software |  |
+| Oracle E-Business Suite Financials | Financial analysis software |  |
+| Oracle Eloqua | Customer relationship management CRM software |  |
+| Oracle Fusion Applications | Enterprise resource planning ERP software |  |
+| Oracle Hyperion | Enterprise resource planning ERP software |  |
+| Oracle JD Edwards EnterpriseOne | Enterprise resource planning ERP software |  |
+| Oracle PeopleSoft Financials | Enterprise resource planning ERP software |  |
+| Oracle Taleo | Human resources software |  |
+| Poll Everywhere | Presentation software |  |
+| Qlik Tech QlikView | Business intelligence and data analysis software |  |
+| Sage 50 Accounting | Accounting software |  |
+| Salesforce.com Salesforce CRM | Customer relationship management CRM software |  |
+| SAP Business Objects | Enterprise resource planning ERP software |  |
+| SAP BusinessObjects Crystal Reports | Data base reporting software |  |
+| SAP Crystal Reports | Data base reporting software |  |
+| Scheduling software | Calendar and scheduling software |  |
+| SmugMug Flickr | Graphics or photo imaging software |  |
+| Social media sites | Web page creation and editing software |  |
+| Software on Sailboats Desktop Sales Manager | Customer relationship management CRM software |  |
+| Tax software | Accounting software |  |
+| Vanguard Software Vanguard Sales Manager | Customer relationship management CRM software |  |
+| Web browser software | Internet browser software |  |
+| Workforce management software | Human resources software |  |
+| YouTube | Video creation and editing software |  |
+
+<!-- market-evidence -->
+
+## Market evidence (job-ad analysis, 12 ads, as of 2026-07-15)
+
+Share of analyzed job ads mentioning the item (threshold ≥ 20 %). Source: JSearch/Adzuna APIs.
+
+### Tools
+
+- ip management systems — **17 %**
+
+<!-- market-evidence -->