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Snapshot before the quality program (relevance gates, tiered mapping, QA linter). v1 is the immutable before/after reference; evidence crawl was at ~175/3039 occupations when tagged. Co-Authored-By: Claude Fable 5 <noreply@anthropic.com> Claude-Session: https://claude.ai/code/session_01PDKeXvpT6tENSvyQGLV1Uq
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name, description
| name | description |
|---|---|
| advertising-sales-agent | Occupational skill for the role 'advertising sales agent' (also: ad sales representative, media salesman, media salesperson, ad sales agent, advertising sales rep, media saleswoman). Use when the user asks for typical advertising sales agent work such as: Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.; Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.; Maintain assigned account bases while developing new accounts. |
Advertising Sales Agent
Advertising sales agents sell advertising space and media time to businesses and individuals. They make sales pitches to potential clients and follow up on after-sales.
Core workflow
- Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.
- Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.
- Maintain assigned account bases while developing new accounts.
- Process all correspondence and paperwork related to accounts.
- Deliver advertising or illustration proofs to customers for approval.
- Draw up contracts for advertising work, and collect payments due.
- Locate and contact potential clients to offer advertising services.
- Provide clients with estimates of the costs of advertising products or services.
How to use this skill
- Read references/profile.md for the occupation profile and scope.
- Consult references/tasks.md for the full task and activity inventory.
- Check references/skills.md for essential vs. optional competences.
- Check references/tools.md for the software commonly used in this role.
- See references/ai-skills.md — matched external AI agent skills (per-source attribution).
Key competences (essential)
- advertising techniques
- advise on merchandise features
- answer requests for quotation
- characteristics of products
- characteristics of services
- communicate with customers
- contact customers
- customer relationship management
- deliver a sales pitch
- demonstrate motivation for sales
- ensure client orientation
- ensure compliance with legal requirements
- ensure compliance with purchasing and contracting regulations
- guarantee customer satisfaction
- implement customer follow-up
Hot technologies
- Google Analytics
- Salesforce software
- Microsoft Access
- Adobe InDesign
- Microsoft Outlook
- Adobe Creative Cloud software
- Adobe Illustrator
- Adobe Photoshop
- Canva
- Microsoft Office software
Sources: ESCO v1.2.1 (http://data.europa.eu/esco/occupation/f5332f2d-3119-4194-8b5c-d0a5d97f55ef), ONET 30.3 (41-3011.00). See manifest.json for licensing/attribution.*